A Quote by Tim Cook

At one point in time, you had to choose, 'Do you want to do consumer or enterprise?' But the reality today is a bit different: Enterprises are a collection of consumers.
We used to think that the enterprise was the hardest customer to satisfy, but we were wrong. It turns out, consumers are harder than the enterprise because the consumer will not give you a second chance.
The broken consumer credit market had to be repaired by making sure that consumers had the right information and could use it effectively. That meant consolidating the bloated patchwork of ineffective agencies and regulations so that a single agency could act as a voice for consumers.
Please, please, stop referring to yourselves as "consumers." OK? Consumers are different than citizens. Consumers do not have obligations, responsibilities and duties to their fellow human beings. And as long as you're using that word "consumer" in the public discussion, you will be degrading the quality of the discussion we're having. And we're going to continue being clueless going into this very difficult future that we face
Consumers can choose from hundreds of channels today, including dozens for kids. At a time of dwindling resources, we don't need to be subsidizing PBS. It's time for Big Bird the mooch to compete with 'Dora the Explorer' and 'Bob the Builder.'
So if we're going to build new applications that require a large time investment, like say movie editing - today that doesn't matter for the enterprise desktop, but eventually it will when we get closer to consumers - you really need to have a cross-platform story.
Critics of consumer capitalism like to think that consumers are manipulated and controlled by those who seek to sell them things, but for the most part it's the other way around: companies must make what consumers want and deliver it at the lowest possible price.
I think women are not interested in being like "the man" or having the same position as "the man." Women want to be women with equal rights. At this point now, we're very clear about that. I don't want to be the same as him. I want to be me with the same opportunity. So I think that's the difference of today than the fight that my mom had to fight, which was a little bit different and as complicated.
What we know is smartphones are everywhere and they are rich in data. What we know is that there are apps once downloaded by the consumer that will also in turn download the consumers' contact book. Most consumers don't want that to happen and don't know it's happening.
The collection under my name is an exciting opportunity to really express my own aesthetic and connect with a very different consumer.
We have no idea in what way tomorrow's consumers will want to consumer their media.
The advantage of the consumer businesses is they tend to be much broader-based, much larger number of customers, that tend to over time be a lot more predictable. The advantage of the enterprise companies is they are not as subject to consumer trend, fad, behavior.
The consumers are asking for, they lose their office. Their task is service to the consumer. Profit and loss are the instruments by means of which the consumers keep a tight rein on all business activities.
Where I am today is my starting point. Who I am today is my starting point. My failures and successes of the past, my fears and hopes of the future are all shadows. Today is my reality, and I'll use it to create my world.
I've used the term 'Facebook for the enterprise,' and everyone goes, 'We don't want Facebook in the enterprise,' because it conjures up that it's not secure, and it's going to be a waste of time. All these things are true, which is why Facebook is not in the enterprise.
I would rather have the costs of consumer goods and restaurants - products we as consumers can choose to buy or not buy - go up and the need for public services go down.
The model of getting the consumer to come to you is old, and the new model is how can you get to the consumer on their terms, in ways they want to engage in. How people are choosing to interface with content is very different. You've got to marry different platforms.
This site uses cookies to ensure you get the best experience. More info...
Got it!