A Quote by Tom Peters

Fact is, the work place to a great extent is "where we live." We need star accountants. Boffo saleswomen. Over-the-top creatives in marketing and new product development. And so on. But, since we're effectively talking about "where we live," good sense and good business and "good" engagement throughout the "supply chain," from vendor's vendor to customer's customer, we would benefit mightily-including on the P & L-if we insisted (!) on: "Pleasant." "Caring." "Engaged."

Tom Peters

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About Accountants Benefit Business Caring Chain Customer Development Effectively Engaged Engagement Extent Fact Good Good Business Good Sense Great Including Insisted Live Marketing Need New Over Over-The-Top Place Pleasant Product Product Development Sense Since Star Supply Supply Chain Talking Throughout Top Work Work Place Would Would Be

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Tom Peters
American - Businessman
Born: November 7, 1942

Does the customer invent new product or service? The customer generates nothing. No customer asked for electric lights. There was gas and gas mantles, which gave good light.

W. Edwards Deming

Your business should be defined, not in terms of the product or service you offer, but in terms of what customer need your product or service fulfills. While products come and go, basic needs and customer groups stay around, i.e., the need for communication, the need for transportation, etc. What market need do you supply?

Ken Blanchard

The most common way customer financing is done is you sell the customer on the product before you've built it or before you've finished it. The customer puts up the money to build the product or finish the product and becomes your first customer. Usually the customer simply wants the product and nothing more.

Fred Wilson

Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.

Seth Godin

Business is all about the customer: what the customer wants and what they get. Generally, every customer wants a product or service that solves their problem, worth their money, and is delivered with amazing customer service.

Fabrizio Moreira

Setting customer expectations at a level that is aligned with consistently deliverable levels of customer service requires that your whole staff, from product development to marketing, works in harmony with your brand image.

Richard Branson

All the businesses from the beginning of history have struggled with product development (assuming there is a market, doing the market testing and so on). But now they start with customer development. Get the customer who says, "Yes. I want that. I need it. I wanna use it. I'll pay for it." And then you go back and work with your engineers. It is changing the world!

Brian Tracy

You don't need a big close, as many sales reps believe. You risk losing your customer when you save all the good stuff for the end. Keep the customer actively involved throughout your presentation, and watch your results improve.

Harvey Mackay

Your customers are the lifeblood of your business. Their needs and wants impact every aspect of your business, from product development to content marketing to sales to customer service.

John Rampton

Rural technology is moving from kind of the back office to where everything, every company - sales, marketing, customer acquisition, new product development, media - all industries are becoming technology industries. And it's not information technology: it's business technology.

Michael Dell

I Need a Good Book I need a good story. I need a good book. The kind that explodes Off the shelf. I need some good writing, Alive and exciting, To contemplate all by myself. I need a good novel, I need a good read. I probably need Two or three. I need a good tale Of love and betrayal Or perhaps an adventure at sea. I need a good saga. I need a good yarn. A momentous and mightily Or slight one. But with thousands and thousands And thousands of books, I need someone to tell me The right one. -John Lithgow

John Lithgow

When you can show concern about what matters to your customer, that's Business to Customer Loyalty, and you can bet on it, you've just acquired a customer for life.

Albert Houtum-Schindler

Just about any growth company is going to need smart salespeople, account and project managers, business development, marketing, operations, customer service, content creation, communications, analytics, and social media.

Andrew Yang

I don't understand people who just live to exist, live to be OK. Live to be regular, live to be average. It doesn't make any sense to me. I live to be the best. I don't live to be good. You only get one life, and I live to be great. I live to be special.

Luke Rockhold

All of my employees have passion, the philosophy of caring about the customer as an individual customer.

Mike Lindell

A bad book and good marketing won't work, the same way a good book and bad marketing will also not work. There is no choice in the matter that if you need to write a good book, you also need to have good marketing for it.

Amish Tripathi

A Quote by Tom Peters

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