A Quote by Tucker Max
Look at the scope of writers who sell stuff. I'm at the very top of the power curve in terms of sales.
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I think there is a huge difference between writers who have very big sales, and writers who have small sales. Even writers with very high reputations, even Nobel prize winners, often sell in very low figures.
It's fashionable to use terms like 'sales funnels' to describe the sales process for many companies, and it is true that the funnel design is very appropriate for the digital world, but despite all the prose written on sales funnels and the like, my question is still the same - when do you close your sales, and how long does that take?
Sell-sell-sell sales methods simply do not work on social media.
It's clear to me that many weapons sales are very short-sighted. The U.S. and other arms-producing countries sell weapons for a variety of reasons, but most sales involve strategic interest or profit motivation, or both.
First, in order to build a business, you have to be able to sell because Sales = Income. When income is lacking, it's usually because the owner doesn't like to, doesn't know how to, or is simply reluctant to sell. Without sales, however, you have no income.
We are all in the business of sales. Teachers sell students on learning, parents sell their children on making good grades and behaving, and traditional salesmen sell their products.
I started my career as a sales guy in the nineties, when the funnel was controlled by the sales rep, who had all the information the prospect wanted, including pricing and discount options. Now 90 percent of it has swung to marketing. It's self-service and you need to be very, very helpful to see to the top of the funnel. The game has changed a lot.
I have no interest in teaching writers how to sell. I want to teach them how to write. If the process is sound, the product will take care of itself, and sales are likely to follow.
Time is a very useful concept in terms of survival. It's extraordinary that we can delineate a day into segments so that we can actually look at those segments, examine them, and see what worked and what didn't' work. We get very attached to time because it's a power, this invention of time is very powerful, and we like power.
When you think of power, you think the state has power. When you look at it in terms of revolution, in terms of the state, you think of it in terms of Russia, the Soviet Union, and how those who struggled for power actually became victims of the state, prisoners of the state, and how that led to the dissolution of the Soviet Union. We have to think of revolution much more in terms of transitions from one epoch to another. Talk about Paleolithic and Neolithic.
When you think of power, you think the state has power. When you look at it in terms of revolution, in terms of the state, you think of it in terms of Russia, the Soviet Union, and how those who struggled for power actually became victims of the state, prisoners of the state, and how that led to the dissolution of the Soviet Union. We have to think of revolution much more in terms of transitions from one epoch to another.
Not to name names, but a lot of pop female artists you see, they don't write their own songs. Lot of top male artists and boy band artists, they don't write their own songs. They're just a product. They sell, they sell, they sell. They don't care about musical integrity, any of that kind of stuff.
Writers have always liked my stuff, pretty much. That's what I wanted - I think my goal wasn't to get rich and famous, necessarily, though I cared about that. I always thought, "Oh, this could be a hit," or "that will sell records." But the first thing I wanted was that people who knew a lot about music, or had taste-making qualities, they would like my stuff. Writers, people like that.
Positive, optimistic sales people sell more than pessimistic sales people.
If you cannot sell, you cannot be an entrepreneur. If you cannot sell, you cannot raise money. if the thought of sales terrifies you, get a job at a dept. store and start there. Or get a job with a company like Xerox that requires that you go around to businesses and knock on doors. As your courage increases, you may want to try a company in network marketing or direct sales that is willing to train you.
The most beautiful curve is a rising sales graph.
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