A Quote by Walt Mossberg

Books should cost less and they should be digital. — © Walt Mossberg
Books should cost less and they should be digital.
Biology is greener and, at scale, should be incredibly cost-effective: The cost of goods sold should be little more than the sugar water needed to brew almost anything.
The cost of research, development and testing of a new drug is vastly greater than the cost of each dose produced. How should we pay for new medicines? Innovators should be rewarded according to the impact of their medicine, and people should contribute to these rewards according to their ability to pay.
Children have a natural antipathy to books- handicraft should be the basis of education. Boys and girls should be taught to use their hands to make something, and they would be less apt to destroy and be mischievous.
I don't think all films should necessarily look like they do on digital video. I think it cheats the audience, at some point. If you try to make an epic and you shoot it digitally, that doesn't make much sense. I think there's a certain kind of film that could be a "digital film." But it shouldn't be interchangeable with other films. It should be something more than just a capture medium. It should be a different form altogether, something new.
Is it not manifest that our academic institutions should have a wider scope; that they should not be timid and keep the ruts of the last generation, but that wise men thinking for themselves and heartily seeking the good of mankind, and counting the cost of innovation, should dare to arouse the young to a just and heroic life; that the moral nature should be addressed in the school-room, and children should be treated as the high-born candidates of truth and virtue?
Clothing should be like food. There should never be a $5000 sweater. You know what should cost $5000? A car.
... I don't think anybody should avoid mistakes. If it is within their nature to make certain mistakes, I think they should make them, make the mistakes and find out what the cost of the mistake is, rather than to constantly keep avoiding it, and never really knowing exactly what the experience of it is, what the cost of it is, you know, and all the other facets of the mistake. I don't think that mistakes are that bad. I think that they should try and not do destructive things, but I don't think that a mistake is that serious a thing that one should be told what to do to avoid it.
Lettering should be invisible. You shouldn't notice it, unless it is a determined piece of storytelling in graphic design. Whether handmade or digital, the lettering should be easy on the eye and well placed. It should help tell the story and do nothing to get in the way of it.
We should eat less meat - all of us - and we should use less leather. I mean, that's reality.
I didn't have a list of things I should do this year, next year, find a good novel, sign two stars and make a deal - because I think cinema should come from cinema. I never adapted anything. Beautiful books are beautiful books, that's it. I don't know why we should transform them.
An art of expression should begin with childhood, and the lucid use of one's mother tongue should be typical of that art. The sense of reality should be strengthened from the beginning, yet by no means at the cost of those lofty illusions we call patriotism, veneration, love.
Books should have a purpose. Books should be practical in some sense.
The Pope should not flatter himself about his power nor should he rashly glory in his honor and high estate, because the less he is judged by man, the more he is judged by God. Still the less can the Roman Pontiff glory because he can be judged by men, or rather, can be shown to be already judged, if for example he should wither away into heresy; because he who does not believe is already judged, In such a case it should be said of him: 'If salt should lose its savor, it is good for nothing but to be cast out and trampled under foot by men.'
It is far more probable that our senses should deceive us, than that an old woman should be carried up a chimney on a broom stick; and that it is far less astonishing that witnesses should lie, than that witches should perform the acts that were alleged.
We should explore new ways to drive down the cost of space travel. instead of costly booster rockets, maybe we should think of laser/microwave driven rockets, or space elevators. Until then, the cost of space exploration will limit our ability to explore the universe.
An artist should be well read in the best books, and thoroughly high bred, both in heart and bearing. In a word, he should be fit for the best society, and should keef out of it.
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