A Quote by William Bernbach

No matter how skillful you are, you can't invent a product advantage that doesn't exist. And if you do, and it's just a gimmick, it's going to fall apart anyway. — © William Bernbach
No matter how skillful you are, you can't invent a product advantage that doesn't exist. And if you do, and it's just a gimmick, it's going to fall apart anyway.
Everything that comes together falls apart. Everything. The chair I’m sitting on. It was built, and so it will fall apart. I’m gonna fall apart, probably before this chair. And you’re gonna fall apart. The cells and organs and systems that make you you—they came together, grew together, and so must fall apart. The Buddha knew one thing science didn’t prove for millennia after his death: Entropy increases. Things fall apart.
No one's ever completely broken. It's just a matter of how much has to fall apart before the ember of life is exposed to air.
Otherwise I'll fall apart. I'm going to fall apart. I am falling apart.
Luther Vandross was doing fine, but he said, "Man, I want to do my own project." So he got us all to do a demo, and that demo was "Never Too Much." It took him a year and a half to get signed, because he didn't have a gimmick. The record companies were looking for his gimmick. They said, "What's your gimmick?" He said, "I sing. That's my gimmick." Anyway, he finally got signed and the record was released, and the rest was history.
How can you tell drops not to fall when rain exists.... How can you tell leaves not to fall when wind exist.... And how can you tell me not to fall in love when you exist...
The epistolary form is one of the hardest to write. It's so hard to show something that's bigger in a letter. Plus, you have to have the balance of how many letters are going to work to tell the story and how few are going to make it fall apart.
I knew I was having a panic attack. I hadn't had one in a while, though, and I'd forgotton how they made everything like it- and I- was going to fall apart. How they reminded me of how trapped I was.
I would say that nobody is going to work harder for your career than yourself - the one with the vision. No matter how many people you hire, nobody is going to get is as much as yourself does. So it's really important to be your own leader at all times and not hand it all off, otherwise the whole empire will fall apart.
As goods become more standardized - and mass production has that effect, standardizing product - the distinguishing factor between one store and another is going to be how skillful stores are in satisfying customers and making it a pleasant experience instead of a hostile experience.
It doesn't matter how much it's going to cost me, what I have to do, sooner or later, anyway, I'm going to have what I want.
We grew apart. The thing is, we loved each other, and on some level we always will, but when you’re twenty-three and you fall in love, you tend to think that love will supercede any problems. Realizing that no matter how much you love somebody, no matter how desperately you want a relationship to work, life can act as an oxidizer and corrode it to pieces.
I just felt that I was going to fall apart if I didn't learn to be myself.
I just want fans to walk away knowing that no matter what's going on, no matter how happy you are, no matter how sad you are, we did it. We're strong in this. We've come a long way, and life is not just one thing.
No matter how much you've sinned, no matter how much you've stumbled, no matter how much you fall, no matter how far you've got from God, don't give up. You can still be redeemed. As someone says, keep the faith.
When something you use again and again is on sale, take advantage. This strategy doesn't apply to perishable items, and you don't want to buy so much more than you need just to get a deal, but if you know you're going to use a product eventually, it pays to take advantage of the cheaper price.
No matter how your world falls apart-and honey, that's what happens: we all build ourselves a world, and then it falls apart-but no matter how that happens, you still have the kind heart you've had since you were a child, and that's all that really counts.
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