A Quote by William Feather

The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be. — © William Feather
The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be.
This process, this method necessary to man's survival and prosperity upon the earth, has often been derided as unduly or exclusively "materialistic." But it should be clear that what has happened in this activity proper to man's nature is a fusion of "spirit" and matter; man's mind, using the ideas it has learned, directs his energy in transforming and reshaping matter into ways to sustain and advance his wants and his life. Behind every "produced" good, behind every man-made transformation of natural resources, is an idea directing the effort, a manifestation of man's spirit.
The scriptures, for example, discredit an ancient philosophy that has come back into vogue in our day-the philosophy of Korihor that there are no absolute moral standards, that "every man prospers according to his genius, and that every man conquers according to his strength; and whatsoever a man does is no crime" and "that when a man is dead, that is the end thereof".
Even the humblest men have a strange reason behind greed. Every man thinks money solves problems - and every man thinks not just of himself, but his next three generations - there is a probability he will live to see those generations - and he wants to care for them in times of strife.
Behind every successful man, there is a woman - And behind every unsuccessful man, there are two.
There are two things every woman really wants: one, she wants to know that a man really loves her, and two, that he isn't going to stop.
A man is not merely a man but a man among men, in a world of men. Being good at being a man has more to do with a man’s ability to succeed with men and within groups of men than it does with a man’s relationship to any woman or any group of women. When someone tells a man to be a man, they are telling him to be more like other men, more like the majority of men, and ideally more like the men who other men hold in high regard.
Every man is different. You can't generalize with men; you have to find out what your man wants. You have to listen to him when he's telling you what he wants, because a lot of times they're telling you, but you're not listening.
When an old man and a young man work together, it can make an ugly sight or a pretty one, depending on who's in charge. If the young man's in charge or won't let the old man take over, the young man's brute strength becomes destructive and inefficient, and the old man's intelligence, out of frustration, grows cruel and inefficient. Sometimes the old man forgets that he is old and tries to compete with the young man's strength, and then it's a sad sight. Or the young man forgets that he is young and argues with the old man about how to do the work, and that's a sad sight, too.
I said to myself, 'the champion of the whole world can whoop every man in Russia, every man in America, every man in China, every man in Japan, every man in Europe - every man in the whole world'.It sounds big, didn't it? So I kept working until I did it.
Every really good creative person in advertising has always had two noticeable characteristics. First, there was no subject he could not easily get interested in...Second, he was an extensive browser in all sorts of fields of information. For it is with the advertising man as with the cow: no browsing, no milk.
Shaq is not the man. He's the man because the NBA wants him to be the man, but before you can be the man, you've got to be the man.
A man who wants the truth becomes a scientist; a man who wants to give free play to his subjectivity may become a writer; but what should a man do who wants something in between?
It is not the young man who should be considered fortunate but the old man who has lived well, because the young man in his prime wanders much by chance, vacillating in his beliefs, while the old man has docked in the harbor, having safeguarded his true happiness.
Meanwhile, every eighteen seconds a man beats a woman, every three minutes a man rapes a woman, and every day two men will murder women. And that's just in the United States.
The Man of Genius may at the same time be, indeed is commonly, an Artist, but the two are not to be confounded. The Man of Genius,referred to mankind, is an originator, an inspired or demonic man, who produces a perfect work in obedience to laws yet unexplored. The artist is he who detects and applies the law from observation of the works of Genius, whether of man or nature. The Artisan is he who merely applies the rules which others have detected. There has been no man of pure Genius, as there has been none wholly destitute of Genius.
I've always thought that the stereotype of the dirty old man is really the creation of a dirty young man who wants the field to himself.
This site uses cookies to ensure you get the best experience. More info...
Got it!