A Quote by William Mougayar
Owning a token bestows a right that results in product usage, a governance action, a given contribution, voting, or plain access to the product or market.
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I've always believed that the best way you combat intellectual property theft is making a product available that is well priced, well timed to market, whether it's a movie product, TV product, music product, even theme-park product.
No product is an island. A product is more than the product. It is a cohesive, integrated set of experiences. Think through all of the stages of a product or service - from initial intentions through final reflections, from first usage to help, service, and maintenance. Make them all work together seamlessly. That's systems thinking.
I feel like an email cross-dresser - I use a Microsoft product on my Apple product to access my Google product.
The worst thing that you can do in terms of bringing a product up to the market is to be two days after someone else has brought a similar product to the international market-It's dead.
Launching a successful product or startup has little to do with luck. Any business that gains traction on the market is the result of very careful strategizing and market analysis, not to mention the development of an original product or service.
I think, when I see entrepreneurs, they tend to talk about the market and the industry - which is obviously very important, but the most important thing is you're product. What are you selling? And does it really have product-market fit?
It's interesting - what are you willing to give up in terms of your privacy for access to other people? For access to things you think you desperately need. Ultimately, it's that old saying, isn't it? If the service is free, then the product is you. The thing being sold is you. There's a product for sale in you and your data.
Market-driven design builds the success of the product's marketing into the product itself.
Before product/market fit, your only job that matters is to build a great product.
You could place one product in a first-run telecast, a second product what that program is rerun, and a third product when the show goes into syndication, and another product when it goes on cable.
A successful branding program is based on the concept of singularity. It creates in the mind of the prospect the perception that there is no product on the market quite like your product.
If your user base engagement is fledgeling, a token may not be the panacea unless it is properly threaded into the product, and user behavior is accompanying the token utility.
Just because a product says 'As Seen on TV' and looks like my product doesn't mean it performs like my product or will sell like my product.
Process innovation is different from product innovation. It's about how do you create a new product or develop a new product or manufacture a new product, but not a new product itself?
Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.
Google - and some of the other sites, YouTube and, you know - Google has an amazing search engine. The map product is incredible. So there's a sort of exchange when you put up with a bunch of ads. Facebook basically gives you access to your friends who, in theory, you had access to already. So sometimes I don't really understand the deal, but I guess it makes it slightly easier. So that's their contribution.
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