A Quote by Yvon Chouinard

I think risk is important. I don't care if it's a great financial risk or a physical risk. You only get out of something what you put into it and the fact that you are willing to risk something means that you are going to get a lot more out of it.
To laugh is to risk appearing a fool. To weep is to risk appearing sentimental. To reach out to another is to risk involvement. To expose feelings is to risk exposing your true self. To place your ideas and dreams before a crowd is to risk their loss. To love is to risk not being loved in return. To hope is to risk pain. To try is to risk failure. But risks must be taken, because the greatest hazard in life is to risk nothing.
The risk of working with people you don't respect; the risk of working for a company whose values are incosistent with your own; the risk of compromising what's important; the risk of doing something that fails to express-or even contradicts--who you are. And then there is the most dangerous risk of all--the risk of spending your life not doing what you want on the bet that you can buy yourself the freedom to do it later.
I have a perverse attraction to risk. Not physical risk but emotional, financial risk - anything than can't kill you immediately.
to love is to risk, not being loved in return. to hope is to risk pain. to try is to risk failure. but risk must be taken because the greatest hazard in my life is to risk nothing.
Risks I think are the thing that make life important and everything that you and I do is risk vs. benefit. Is there a risk to sending your kid out? Absolutely. Is there a benefit? It exceeds the risk.
To laugh is to risk appearing a fool, to weep is to risk appearing too sentimental, to reach out for another is to risk involvement, and to expose feelings is to risk exposing one's true self.
It comes down to risk, again and again. If you risk coming out, if you risk making pictures that aren’t good, you might discover something in a photograph that is the key. The very doorway to your own interest.
We're in the business not so much of being contrarians deliberately, but rather we like to take perceived risk instead of actual risk. And what I mean by that is that you get paid for taking a risk that people think is risky, you particularly don't get paid for taking actual risk.
Vaccines are a miracle; they're fantastic. Anything that makes people hesitate to give their children these vaccines according to the recommended schedule creates risk. Risk for the children who don't get vaccinated and risk for children, some of whom don't have an immune system, so they're benefiting from the fact that the community protection means the disease doesn't get to them.
What caused 2008, in my opinion, is that people just didn't see the risk. These people that took on all this risk didn't think they had it - they thought they hedged it all away. As long as there's a perception of risk, and a culture of looking for risk, it's going to be hard to deflate us.
Managing risk is a key variable, frankly, all aspects of life, business is just one of them, and one of the things that most people do in terms of managing risk, that's actually bad thinking, is they think they can manage risk to zero. Everything has some risk to it. You know, you drive your car down the street, a drunk driver may hit you. So what you're doing is you're actually trying to get to an acceptable level of risk.
Living is a risk," I snapped at him. "Every decision, every interaction, every step, every time you get out of bed in the morning, you take a risk. To survive is to know you're taking that risk and to not get out of bed clutching illusions of safety.
Using volatility as a measure of risk is nuts. Risk to us is 1) the risk of permanent loss of capital, or 2) the risk of inadequate return.
If we leave the European Union it's a risk to our economy - it's a risk to pensioners, it's a risk to homeowners, it's a risk to people in work.
Mastery over the body - its impulses, its needs, its size - is paramount; to lose control is to risk beauty, and to risk beauty is to risk desirability, and to risk desirability is to risk entitlement to sexuality and love and self-esteem.
It’s all risk. And if it isn’t, it needs to be. The real trick is to find the risk that is right for you, a risk that doesn’t take you so far out of your own identity that it’s not a you that you recognize who’s doing the writing.
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