Shopping as lifestyle is really a sub-cultural problem. When the strictures that set you apart or oppressed you, disappear, is there a way, legitimately, to maintain your sense of specialness and difference? And how do you express that? Does it just become a kind of kitsch? You can say this of gay people, but it's true for Jewish people, Italian Americans, everyone who deals with it. It's a question of assimilation. How can you be assimilated and special at the same time?