A Quote by Felicia Day
Doing this web show - people underestimate what it takes to do a web show successfully. They underestimate the amount of work that you have to do to get it to your audience after it's made. I think you have to work so much harder, especially if you don't have a huge budget. You have to know how to get your audience engaged, because the Internet is so distracting, and there are so many choices. People, even if they love your show, will forget to go back for episode four, because you know, people are busy.
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People don't appreciate that when you're on the Internet, it's a 24/7 job. Even if you're not releasing episodes, your show is living and breathing on the Internet because there's a community around it. Ninety percent of the work is after the web series is shot, and you have to constantly maintain your community, because it's all you have.
In television, there's this weird sense of isolation from your audience; you kind of get this feeling that you write the show for you and your wife and your friends and the other people who work on the show. It's our little show, and then it goes out into the world, and somebody watches it.
The ones I love most are the people who the flaws show. I like doing characters that we see the total person. If people get afraid to show the flaws because they think, "Oh, then nobody will like them," then you end up with a lot of products, and everybody wants to be frigging heroic all the time - not what people are trapped in every day, like your skirt being in your panties after you walk out of the bathroom. Being human. Sometimes when people are drawn to your work, they're drawn because they recognize themselves or their loved ones or their neighbor in it.
One of the things I've learned - before I would go on a show, I was like, "Oh God, I hate that show" or "That show is gonna get canceled." But now after being full-time on a show, you see how difficult it is and how much work goes into it and how so many decisions are based on finances or people's schedules or talent or location issues. It's a miracle that anything gets made.
Television used to be made much more in a vacuum; the only feedback the audience had for a long time was in a Nielsen number that would arrive sometime after the show had been broadcast. And now, people are just completely engaged on so many levels, and I think that you have to find a way as a show creator to follow your own compass.
Making a show is also economics. Because the irony is, or the shame of it is, you cannot create a show instantaneously. It needs to be massaged. You need to see who is relating to who. How is it working with the audience? You need to give it a chance for the audience to find it, because there are so many outlets. And the audience doesn't know where to go.
I learn an amazing amount from watching television and movies because if you watch things that really work and don't work, it teaches you so much about what you do for your own craft. I think that if you're auditioning for a show, you need to know the world of the show, or you can't represent it very well.
Even though you're in charge, you're not completely in ownership. You know, the audience takes a huge ownership of your show. Look at comments about shows and tell me if I'm wrong. Look at shows like 'The Walking Dead' and the ownership that the audience has of that show.
Really, who you are is defined by the people who you know - not even the people that you know, but the people you spend time with and the people that you love and the people that you work with. I guess we show your friends in your profile, but that's kind of different from the information you put in your profile.
In the stand-up comedy top, there's room for everyone - if you're good, there's room for everyone. You'll put on your own show - no one casts you. You cast your own show as a stand-up comedian. When you get good at stand-up comedy you book a theater and if people show up, people show up. If people don't show up, people don't show up. You don't have a director or a casting agent or anybody saying if you're good enough - the audience will decide.
I think if you go from show to show without doing that big PR blitz it's helpful because people can get pretty sick of your face if you're just out there all the time. And keep a low profile, hold in your stomach and be a good sport.
Katalyst is a merger of three industries. A piece of us is connected to ad agencies. Because we get the complex overlay of the social Web, we know how to engage an audience and how to make entertainment for the social Web. And we know how to gain and activate and retain an audience. So we create social networks for brands.
I think if you go from show to show without doing that big PR blitz its helpful because people can get pretty sick of your face if youre just out there all the time. And keep a low profile, hold in your stomach and be a good sport.
We played a show the other week at this festival and it was an audience that I'd never normally play in front of. That's one the greatest things about festivals: you don't always get your audience, you get people who just pop in out of curiosity. The reaction was amazing; there were people dancing, which we've never had, I guess because the message is pretty powerful and the performance is a lot more visceral than it has been previously. The audiences seem to be reacting to that really well and it's a wonderful thing, because at a performance you really bounce off your audience.
I know a lot of people who say, "I reluctantly watched the first episode because I don't really like zombies and that stuff, but I was pleasantly surprised by the characters and the drama of it all." I think that's what keeps people coming back and brings new watchers to the show. What the show does is cross many, many different viewerships.
My show is an anti-show and the audience have to want to listen. I'm sitting down, there's only one of me, I don't talk much to the audience and it is very quiet. I wouldn't be able to do that kind of show if people didn't know me and my material.
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