A Quote by Jason Blum
I'm a big believer in creating parameters for creativity. I think parameters make people more creative. So that starts with my budgets. I only do low budget movies, and I think that makes the movies better.
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There are a lot of parallels between doing a sequel and doing low budget movies, which is they give creative parameters. As a creative person myself, I work better with parameters as opposed to anything goes.
I think one of my favorite things about making low budget movies is that when you get into expensive moviemaking territory, it's almost impossible not to reverse engineer the movies. It's irresponsible not to think about the result and the financial result. But when you make low budget movies, you can put that out of your head.
The model we established was to give creative people complete creative freedom in exchange for betting on themselves, so they work for the minimums you're allowed to work for, and if the movies work in a big way, everyone does very well. If the movies don't, nobody loses too much money. The benefit to doing all the movies low budget is we can tell different types of stories and take creative risks. The Purge would have been irresponsible to do for $20M, but to do it for $3M makes sense.
We have creative freedom because of budgets. Ever since I have been doing low budget movies, we've really had creative freedom.
Look, I've done some low-budget movies and I've done some big-budget movies, and the big-budget movies were always kind of disorganized.
Yeah, it's more like playing what you think is appropriate for the moment. It's not about trying to force any particular style within the parameters - and the parameters we play in are pretty large!
We love making movies. We got into the business to make movies. At the end of the day, whether you're doing a low budget film or a big budget film, you want it to do well and you want people to see it. That's the whole point. You want to put some kind of message in it.
You kind of have to celebrate the moment that you get to create something that you love that falls into the parameters of a 3-minute-and-20-second song, to try to be creative inside of those parameters.
Pot is great for the abstract, for when you don't have to be regimented and for when you don't need parameters. When you're creating a song, there should never be any parameters, so being high is okay because your mind can wander all over the place.
![Steve "Lips" Kudlow](/assets/images/photos/avatars/steve-"lips"-kudlow.webp)
I don't control the movies that are offered to me, but I make choices based on certain parameters.
Big-budget movies might have huge marketing budgets, but only some films have the content to stand out.
The Seydoux-Schlumberger industrial empire won't make $100 million movies. Hollywood does that much better. But you don't make movies because of their budgets, you make movies because you believe in them. Setting limits doesn't matter to me.
I think sport in general affects what people see in movies. I always try to explain to people in Hollywood that we have to make movies more like sport because, in sport, everything can happen and it's so much better than movies in some ways.
I think of myself as making independent films within the studio system. Yes, I've made movies with significantly larger budgets, and I've also made movies with smaller budgets.
I think that sometimes you don't have the opportunities for some of the most A-list-type movies, big-budget movies. But I think it's important to keep working and make the best of what's available. Because otherwise, what? Are you just going to get bitter and moan? What does my mom always say? "If you can't stand the heat, get out of the kitchen."
Well, in our industry it's that the movies cost so much money to make they have to appeal to a broad audience. And I think that's part of what will loosen up in the future, as technology makes it cheaper, you'll be able to make films for a more selective audience. I think people will be able to make more personal movies.
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