A Quote by Jeffrey Zeldman
Advertisers don't want to be ignored, and they are drunk on our data, which is what Google and other large networks are really selling. The ads are almost a by-product; what companies really want to know is what antiperspirant a woman of 25-34 is most likely to purchase after watching 'House of Cards.'
Related Quotes
Google, Facebook, and other consumer web companies violate our privacy. But that's only because they have an ad-based business model. They can only make money by selling your data - and degrading the product experience with ads.
Removed from 'Gmail' doesn't necessarily mean removed from all Google servers. In fact, your old emails are the data set from which Google models our behaviors - the real product it is offering its advertisers.
I think the first wave of deep learning progress was mainly big companies with a ton of data training very large neural networks, right? So if you want to build a speech recognition system, train it on 100,000 hours of data.
'Targeting' is polite ads-speak for the data levers that Facebook exposes to advertisers, allowing that predatory lot to dissect the user base - that would be you - like a biology lab frog, drawing and quartering it into various components, and seeing which clicked most on its ads.
Advertisers really want to create ads that are relevant to the realtime experience.
Google - and some of the other sites, YouTube and, you know - Google has an amazing search engine. The map product is incredible. So there's a sort of exchange when you put up with a bunch of ads. Facebook basically gives you access to your friends who, in theory, you had access to already. So sometimes I don't really understand the deal, but I guess it makes it slightly easier. So that's their contribution.
My study is NOT as a climatologist, but from a completely different perspective in
which I am an expert … For decades, as a professional experimental test engineer, I have analyzed experimental data and watched others massage and present data. I became a cynic; My conclusion - 'if someone is aggressively selling a technical product who's merits are dependent on complex experimental data, he is likely lying'. That is true whether the product is an airplane or a Carbon Credit.
They even let me do the ads for the album. I definitely want it all to be presented right, but I don't want to be selling. I mean, people do deluxe editions, and I don't even really know how I feel about those yet.
I can't say that I am a DVD junkie. I see most films that I want to see in the theater, and so most of my DVD-watching is catching up with the occasional movies that I missed or revisiting a film that I really care about, in which case I really want the extra channels, because it's a movie that I already love, and I want to know more about it.
Most companies don't want their data co-mingled with other customers. Small companies will tolerate it.
Google Brain, which I led, was arguably the single biggest force for turning Google into a great A.I. company. I'm pretty sure I led the team that transformed Baidu as well. So one thing that really excites me is the potential for other companies to become great A.I. companies.
Clearly the success of the Netflix model, releasing the entire season of 'House of Cards' at once, proved one thing: The audience wants the control. They want the freedom. If they want to binge as they've been doing on 'House of Cards' and lots of other shows, we should let them binge.
When we first started our internet company, 'China Pages', in 1995, and we were just making home pages for a lot of Chinese companies. We went to the big owners, the big companies, and they didn't want to do it. We go to state-owned companies, and they didn't want to do it. Only the small and medium companies really want to do it.
We know that Google Earth and Google Maps have had a tremendous impact on Google traffic, users, brand, adoption, and advertisers. We also know Google News, for example, which we don't monetize, has had a tremendous impact on searches and on query quality. We know those people search more. Because we've measured it.
I don't think anyone would object to Facebook selling ads or having ads directed at me, as long as people didn't think those ads were manipulated by personal data.
In a world of shared data services, where you have third-party networks selling ads on your behalf and displaying them in real time to your users, it's very difficult for you to control everything.
Related Authors
Bill Gates Quotes
American
Businessman
Charlie Munger Quotes
American
Businessman
Dieter F. Uchtdorf Quotes
German
Businessman
Henry Ford Quotes
American
Businessman
Jim Rohn Quotes
American
Businessman
Joseph B. Wirthlin Quotes
American
Businessman
Mark Cuban Quotes
American
Businessman
Mark Zuckerberg Quotes
American
Businessman
Peter Drucker Quotes
American
Businessman
Richard Branson Quotes
British
Businessman
Russell Simmons Quotes
American
Businessman
Sam Altman Quotes
American
Businessman
Steve Jobs Quotes
American
Businessman
Tom Peters Quotes
American
Businessman
Walt Disney Quotes
American
Businessman
Warren Buffett Quotes
American
Businessman