A Quote by John Lydon
I showed what I can do with butter, right? Eighty-five percent increase in sales. I'm very proud of them Country Life ads. They were funny and clever and classy like the Toblerone ads I grew up with.
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When you're reading a newspaper and you're seeing ads on the page, it's not kind of invasive. Like, it's on the page next to the article. You can look at it or not. You can turn the page when you're ready. On the internet, the ads - many of the ads - just are so controlling. They insist that you see them.
In our case, we focus on quality, and we have a very simple model. If we show fewer ads that are more targeted, those ads are worth more. So we're in this strange situation where we show a smaller number of ads and we make more money because we show better ads. And that's the secret of Google.
I don't think anyone would object to Facebook selling ads or having ads directed at me, as long as people didn't think those ads were manipulated by personal data.
We found ourselves believing or allowing ourselves to believe what our industries told us, which is lead helps to guard your health was one of the ads that appeared in the 1920s. Lead takes place in modern games, lead is part of our everyday life, all these ads and propaganda that came out of the very time when physicians and public health workers and reports were appearing of children around the country who were literally at that point dying and going into convulsions because lead was poisoning them.
I don't like outside group ads. I don't like attack ads. I particularly don't like them now that I'm in the process and they are being used against me.
Using realtime ads, even mortgage companies can create ads that matter to you right now.
During the Second War, the U.S.O. sent special issues of the principal American magazines to the Armed Forces, with the ads omitted. The men insisted on having the ads back again. Naturally. The ads are by far the best part of any magazine or newspaper. More pains and thought, more wit and art go into the making of an ad than into any prose feature of press or magazine. Ads are news. What is wrong with them is that they are always good news.
I worked in ad sales. I would call up local businesses and try to get them to buy ads in the paper. The whole time, I felt like I was just scamming people.
A wife, if she is very generous, may allow that her husband lives up to perhaps eighty percent of her expectations. There is always the other twenty percent that she would like to change, and she may chip away at it for the whole of their married life without reducing it by very much. She may, on the other hand, simply decide to enjoy the eighty percent, and both of them will be happy.
We also ought to recognize that unpaid labor falls predominantly to women. The other thing I would do in countries like the U.S. is to show more men, even in TV ads, doing household work. Only two percent of ads show men doing chores, and yet we know they actually do several hours of it in real life. Those images affect young boys and girls.
If it were a choice between putting ads on Wikipedia or shutting down Wikipedia, we would then very reluctantly consider putting ads on Wikipedia.
I see The Gap ads as being a great example of how branding has changed. Those Gap campaigns are pop culture. They've been incredibly powerful. They have had the kind of effect on culture that a hit band has. Just look at The Gap's Khaki swing ads, which were music videos. They had this tremendous impact on the industry - suddenly everything started looking like Gap ads and it became difficult to know who was co-opting whom and who was creating culture.
I've been lucky - all the ads I've got, I've got to be myself. I haven't had to act too much or tried too hard to be someone I'm not. I think that's why people sort of like them. Even the Fastrack ads I did with Genelia.
Here is what the practical impact of Citizens United means. What Citizens United means is that corporations call hundreds of millions of dollars into television ads, radio ads, and other forms of advertising to defeat those candidates who stand up and take them on.
Back when I was a kid, I used to tear pages out of magazines and stick them on my bedroom wall - I had the Eternity ads on my wall and the CK One ads. My whole childhood, those were on my wall, and cut to 20 years later, being asked to be the face of one of Calvin Klein's new fragrances is kind of surreal.
In our quest to tweet, like, and trend, we have forgotten that brands can be built through advertising. Ads can generate big ideas that can never be trumped by tactics. That is the magic of an ad, and that is what is missing from many ads today.
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