A Quote by John McKinley

Positioning the brand and regaining trust are all smart things for us to do and those are the litmus tests for any decisions we make. — © John McKinley
Positioning the brand and regaining trust are all smart things for us to do and those are the litmus tests for any decisions we make.
If there is any one skill that every professional must learn, it is how to brand himself or herself in the marketplace. A brand provides certainty to customers and lets them know that what they`re getting is the best. People don`t like to make decisions. Once we decide, for example, the kind of toothpaste we prefer, rarely do we change. We have to make so many decisions every day in our lives that most of us are overwhelmed.
What are the odds that people will make smart decisions about money if they don't need to make smart decisions--if they can get rich making dumb decisions? The incentives on Wall Street were all wrong; they're still all wrong.
Face the Nation' is a brand, a mantle, and it's a responsibility to continue to uphold, and to protect. My job is to maintain the brand, grow the brand, and along with our executive producer Mary Hager, help bring the brand along without in any way devaluing the trust that people have bestowed on us over the years.
It's how you make decisions that matters, and that ought to be the question that people ask of any candidate for any executive office, whether it's mayor, governor or president. How do you make decisions? Who do you want in the room helping you make those decisions?
I don't have many litmus tests, but this is one: Any candidate who doesn't understand that we need to balance the budget should not be president of the United States.
So often we think that Allah only tests us with hardships, but this isn't true. Allah also tests with ease. He tests us with na`im (blessings) and with the things we love, and it is often in these tests that so many of us fail. We fail because when Allah gives us these blessings, we unwittingly turn them into false idols in the heart.
Actually, I can't take credit for any of my decisions. I noticed one day that all my decisions were making themselves, and always at the right time. I haven't had to make one decision since then. They are always made for me, and they come from the wisdom that is in us all. I trust that wisdom completely. That trust itself was a decision made for me as inquiry cleared my mind. No decision, no fear.
I feel the Godrej brand has generally come to signify trust to most consumers. 400 million Indians use one or the other Godrej product on a daily basis, and they have come to accept it. We will, thus, continue positioning Godrej strongly on the trust platform.
A man in Tom Ford will develop a nice, long relationship with the brand. Ford is very smart about positioning his product. He's a name that is going to remain huge.
One of the litmus tests for judicial conservatism is the idea of judicial restraint - that courts should give substantial deference to the decisions of the political process. When Congress and the president enact a law, conservatives generally say, judges should avoid 'legislating from the bench.'
Prayer is the most tangible expression of trust in God. If we would trust God for our persecuted brothers and sisters in other countries, we must be diligent in prayer for their rulers. If we would trust God when decisions of government in our own country go against our best interests, we must pray for His working in the hearts of those officials and legislators who make those decisions. The truth that the king's heart is in the hand of the Lord is meant to be a stimulus to prayer, not a stimulus to a fatalistic attitude.
I want to be with you as much as possible, Ronnie. You're smart and funny and you're honest. I trust you. I trust us. Yeah, I'm leaving and you're going back home. But neither of those things changes the way I feel about you. And my feelings aren't going to change simply because I'm going to Vanderbilt. I love you more than I've ever loved anyone.
I'm not that interested in labels or litmus tests.
Just really, really believe in what you're trying to do. Don't let people alter that. Let people advise you and lead you down paths to make smart business decisions. But trust your instinct and trust that overwhelming drive that made you put all your dreams and everything on the line.
We need to ask our policy makers and those we elect to office who are supposed to make decisions to give us the evidence of the facts that are behind the decisions that we make. We should be skeptical.
Seize what's been handed you. Make smart decisions. Make decisions because life is a temporary situation.
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