A Quote by Douglas Rushkoff
Our eyeball hours are scarce, indeed. That's why Google wants us to do as much as possible online, in range of their ads, and is willing to spend billions creating more reasons and ways for us to do so.
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In our case, we focus on quality, and we have a very simple model. If we show fewer ads that are more targeted, those ads are worth more. So we're in this strange situation where we show a smaller number of ads and we make more money because we show better ads. And that's the secret of Google.
You have to be willing to spend an awful lot in that R&D phase before you see the benefits. When you look at the companies that have really won customers over in technology - say, Apple and Google - you find that they spend billions of dollars on R&D each year, often spending that much on a product before they ever make a dime back in profits.
We think Facebook and Google know a lot about us - who knows more about us than AmEx, MasterCard and Visa? They know exactly what we spend and where we spent it... so they're looking at ways to unlock it.
Music can move us to the heights or depths of emotion. It can persuade us to buy something, or remind us of our first date. It can lift us out of depression when nothing else can. It can get us dancing to its beat. But the power of music goes much, much further. Indeed, music occupies more areas of our brain than language does-humans are a musical species.
God comes right out and tells us why he gives us more money than we need. It's not so we can find more ways to spend it. It's not so we can indulge ourselves and spoil our children. It's not so we can insulate ourselves from needing God's provision. It's so we can give and give generously (2 Corinthians 8:14; 9:11)
Satan wants to claim our souls and those of our children. He want our marriages and our families to fail. He wants darkness to reign. Despite thise, we needn't worry or back away from our duty to our family (present or future), our community, or others, for God will always support and bless us in our honest efforts t odo His will. He wants us to suceed more than Satan wants us to fail- and God is always more powerful.
To an extent, our relationship with the movies is always subjective. Our capacity to be involved says as much about each of us; I've never fathomed why anyone would want to spend four hours in the company of the exceedingly tiresome Scarlett O'Hara.
And so we polish our own lives, creating landscapes and canyons and peaks with the very silt we try to avoid, the dirt we disavow or hide or deny. It is the dirt of our lives—the depressions, the losses, the inequities, the failing grades in trigonometry, the e-mails sent in fear or hate or haste, the ways in which we encounter people different from us—that shape us, polish us to a heady sheen, make us in fact more beautiful, more elemental, more artful and lasting.
The world is waiting for us, the world wants to engage with us, the world wants to be friendly with us, the world wants to be our partner in prosperity, and the world admires India in many ways.
God wants us to be stronger than we are--more fixed in our purpose, more certain of our commitments, eventually needing less coddling from Him, showing more willingness to shoulder some of the burden of His heavy load. In short, He wants us to be more like He is and, if you haven't noticed, some of us are not like that yet.
Real communication is an attitude, an environment. It is the most interactive of all processes. It requires countless hours of eyeball to eyeball, back and forth. It involves more listening than talking.
It is in fact necessary to reduce CO2 emissions. There is no reason why we shouldn't spend our vacations on (the North Sea island of) Sylt instead of in the Seychelles, or drive more economical cars - for the sake of preserving increasingly scarce resources if nothing else. But that won't enable us to stop climate change. As long as China, India and the United States continue the way they have been, what we Germans do is more or less irrelevant.
Nearly all of us work, a lot: many people spend more waking hours working than doing all other things combined. And nearly all of us spend our lifetimes working for someone other than ourselves.
Even companies that do big business online struggle to be noticed by Google users. The Web, after all, is home to some 120 million Internet domains and tens of billions of indexed pages. But every company, big or small, can draw more Google traffic by using search-engine optimization - SEO, for short.
How much are we willing to lose from our already short lives by losing ourselves in our Blackberries, our iPhones, by not paying attention to the human being across from us who is talking with us, by being so lazy that we're not willing to process deeply?
I preach that anybody can improve their lives. I think God wants us to be prosperous. I think he wants us to be happy. To me, you need to have money to pay your bills. I think God wants us to send our kids to college. I think he wants us to be a blessing to other people. But I don't think I'd say God wants us to be rich. It's all relative, isn't it?
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