A Quote by David Ogilvy

A good advertisement is one which sells the product without drawing attention to itself. — © David Ogilvy
A good advertisement is one which sells the product without drawing attention to itself.
What is a good advertisement? An advertisement which pleases you because of its style, or an advertisement which sells the most? They are seldom the same.
Beautiful art sells. If it sells itself, it is an idolatrous commodity; if it sells anything else, it is a seductive advertisement.
The director's job should give you a sense of music without drawing attention to itself.
How do you design the product in a way so that it sells itself?.
We're obviously going to spend a lot in marketing because we think the product sells itself.
To a certain extent in Hollywood you're a product, and your product is whatever sells the most, and whatever sells the most is whatever the public likes to see you do - if anything.
The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
The product itself should be it's own best salesman. Not the product alone, but the product plus a mental impression, and atmosphere, which you place around it
A product is not a product unless it sells. Otherwise it is merely a museum piece.
If there is a good musical reason, I think it might draw more attention and sell, though it is not guaranteed. To make a record without a musical reason, you have to either be a pop star who sells automatically or just be lucky.
Truly good manners are invisible: they ease the way for others, without drawing attention to themselves. It is no accident that the word "punctilious" ("attentive to formality or etiquette") comes from the same original root as punctuation.
You see yourself as a good product that sits on a shelf and sells well, and people make a lot of money out of you.
A good author, and one who writes carefully, often discovers that the expression of which he has been in search without being able to discover it, and which he has at last found, is that which was the most simple, the most natural, and which seems as if it ought to have presented itself at once, without effort, to the mind.
As the power of governments wanes, corporations become ever more powerful. Sometimes they do things that aren't so good. We should pay attention. Steve Jobs was saying, "Don't pay attention to all that stuff. Pay attention to the product you've got in your hand."
I think it's a fallacy to say that a good book sells itself. It doesn't happen. I'm a voracious reader and I can give you a long list of books which should have been best sellers but they aren't. How can you buy a book if you haven't heard of it?
Mexico is the second most important destination of U.S. exports. What does this mean? The U.S. sells to our country almost the same as it sells to all the European Union, five times what it sells Brazil. More than what it sells together to Brazil, Russia, China, and India.
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