A Quote by Kevin Plank

The ability to touch people and literally change lives is incredibly relevant in a consumer-products company. — © Kevin Plank
The ability to touch people and literally change lives is incredibly relevant in a consumer-products company.
Subsequent to the original Quicken, the whole idea that we, as a consumer products company, could actually make business products, that was a whole revolution in our thinking.
People with a mental illness aren't mentally weak. In fact, many of them are incredibly strong. And just like everyone else, they possess the ability to create positive change in their lives.
Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous.
We're lucky as Drag Racers to have an opportunity to touch people's lives and in a lot of cases, change people's lives.
Being concerned about other people is especially relevant in today's world. If we consider the complex inter-connected ness of our modern lives, how we depend on others and others depend on us, our outlook will change. We’ll begin to see 'others' not as somehow distant from us, but as people we are in touch with, people close to us; we will no longer feel indifferent to them.
I chose to document the lives of people living in a remote village in Alaska called Shishmaref because there we can literally see how climate change is affecting their homes, livelihoods and ultimately their lives.
Beats is inherently different: the company is a consumer electronics company but also a media company; a packaged goods company but also an entertainment company.
It wasn't until the Apple Macintosh that people understood what true hardware-software integration was about. It took one company to line it up: low-cost hardware, cool graphics, third-party products built on top of it, in an all-in-one attractive package that was accessible to consumer marketing.
I used to believe that you could change the culture or behavior of a company. I still believe it's possible, but it is at least a five to ten year process, if you are successful at all. More recently, I have been attracted to the ideas of the behavioralist, Edgar Schein. Schein has argued that you cannot change the culture of a company, but you can use the culture of a company to create change. It's an interesting approach to overcoming resistance. And if you can change how a company does its work, you might eventually be able to change how its people think.
People lead complicated lives and aren't hanging on your every word or the company mission statement. You have to become a broken record of your expectations of the organization and show people why it is relevant and how it works in specific ways.
I may be alone in this, but I do sense the power of film, in that movies have the ability to literally change people's minds. That's pretty powerful stuff when you consider that.
We are a consumer company and our success is directly linked to our users trusting us. Therefore we have the same incentive as the user: they want to see relevant advertising so their experience of Google is positive and we want to deliver it.
To me, a life that doesn't change things and touch people's lives is pretty meaningless.
Amazon is now the definitive source for data about whole sets of products - fungible consumer products. EBay is the authoritative source for the secondary market of those products. Google is the authority for information about facts, but they're relatively undifferentiated.
There's timing. And then there's also certain people at the record company who worked incredibly hard and were incredibly enthusiastic about what I was doing.
In the telecommunications, consumer products, and railway businesses, there are very real consequences if you don't meet the consumer's needs and desires. There are also substantive rewards for doing so, and especially for exceeding customer expectations.
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