A Quote by Mike McCue

Articles themselves are condensed to narrow columns of text across 5, 6, 7 pages, and ads that are really distracting for the reader, so it's not a pleasant experience to 'curl up' with a good website.
A writer stops writing the moment he or she puts the last full stop to their text, and at that point the book is in limbo and doesn't come to life until the reader picks it up and the reader flips the pages.
We must be forewarned that only rarely does a text easily lend itself to the reader's curiosity... the reading of a text is a transaction between the reader and the text, which mediates the encounter between the reader and writer. It is a composition between the reader and the writer in which the reader "rewrites" the text making a determined effort not to betray the author's spirit.
The meaning of a work is not what the author had in mind at some point, nor is it simply a property of the text or the experience of a reader. Meaning is an inescapable notion because it is not something simple or simply determined. It is simultaneously an experience of a subject and a property of a text. It is both what we understand and what in the text we try to understand.
And so, when I began to read the proffered pages, I at one moment lost the train of thought in the text and drowned it in my own feelings. In these seconds of absence and self-oblivion, centuries passed with every read but uncomprehended and unabsorbed line, and when, after a few moments, I came to and re-established contact with the text, I knew that the reader who returns from the open seas of his feelings is no longer the same reader who embarked on that sea only a short while ago.
Growing up female in America. What a liability! You grew up with your ears full of cosmetic ads, love songs, advice columns, whoreoscopes, Hollywood gossip, and moral dilemmas on the level of TV soap operas. What litanies the advertisers of the good life chanted at you! What curious catechisms!
When people read a novel 600 pages long, six months pass, and all they will remember are five pages. They don't remember the text - instead, they remember the sensations the text gives them.
I know "accessibility" is a term that's kind of thrown around wantonly today, especially with talking about visual media. But I think that the strength of comics [is how they] really allow you to transcend those last barriers between a reader absorbing the information of an experience, and a reader being able to project themselves into the [experience of the] people about whom they're reading.
Poetry is not a silent art. The poem must perform, unaided, in its reader's head. Educated readers give themselves a good performance. Educated listeners compare performance with text and with other performances. Good poets use the full resources of language.
I started writing poems, and when I first tried prose, I wrote bad articles and essays and columns, and I didn't have a handle on it. I didn't go to a school that really taught you how to write that stuff.
When you find it you become the secret addressee of a literary text and I felt that their reader had been left out of this experience of reading poetry or what the experience of poetry was.
The Internet is a big boon to academic research. Gone are the days spent in dusty library stacks digging for journal articles. Many articles are available free to the public in open-access journal or as preprints on the authors' website.
If I can convince people that good people don't do attack ads, and that we want good people to represent us, then the attack ads work against themselves.
The thing that helps me do a good job is that I don't feel the need to explain everything about the world to my reader. I'm not writing a history text on the Four Corners. I'm telling a story that's set there. The setting belongs in the background for the most part, and it's easy for fantasy authors to forget that. That's one of the unfortunate parts of Tolkien's legacy, in my opinion. Read the first hundred pages of the Fellowship of the Ring and you start to get pissed, "Shut up about the Shire's museums! Isn't the world supposed to be in peril or something?"
I have a theory that the best ads come from personal experience. Some of the good ones I have done have really come out of the real experience of my life, and somehow this has come over as true and valid and persuasive.
So we start with an oversignifying reader. Those texts that appear to reward this reader for this additional investment - text that we find exceptionally suggestive, apposite, or musical - are usually adjudged to be 'poetic'. ... The work of the poet is to contribute a text that will firstly invite such a reading; and secondly reward such a reading.
If you look at an old piece of sheet music, there's all kinds of text on it, there are ads, there are proclamations of the greatest songs' success, there's artwork. So there is a tactile, physical experience of learning the song and the way it's notated.
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