A Quote by Mark McCormack

Short-term can be terminal. — © Mark McCormack
Short-term can be terminal.
The most important thing that a company can do in the midst of this economic turmoil is to not lose sight of the long-term perspective. Don't confuse the short-term crises with the long-term trends. Amidst all of these short-term change are some fundamental structural transformations happening in the economy, and the best way to stay in business is to not allow the short-term distractions to cause you to ignore what is happening in the long term.
The dominance of short-term perspectives has led to routine decisions in the markets that sacrifice the long-term buildup of genuine value in pursuit of artificial, short-term gains.
Politicians and the government have become too interested in short-term gains. Of course, if you look at the direct financial returns in the short term, human space flight is expensive. But they need to look longer term.
People tend to overestimate the short-term impact of technological change. In the short-term, it's not going to make that much of a difference.
The big companies are the private industry. But they're faced with a short-term need to show a profit in short-term.
If the short-term decisions you make damage the long term, you should resist those. But there are many short-term decisions that you need to make to be a successful manager.
A smart terminal is not a smartass terminal, but rather a terminal you can educate.
I understand that fans think short-term, and there's nothing wrong with that. You live or you die in the short term. But I believe in our system, and when you do that, you don't make knee-jerk decisions.
Money is a short-term result that incentivizes short-term decision making.
If you have a lesion in the hippocampus in both sides, you have short term memory, but you can convert that short term memory into long term memory.
Any strategy that involves crossing a valley accepting short-term losses to reach a higher hill in the distance will soon be brought to a halt by the demands of a system that celebrates short-term gains and tolerates stagnation, but condemns anything else as failure. In short, a world where big stuff can never get done.
Unless you invest in people, you are not going to see growth in the long term, the medium term, and maybe even the short term.
As the CEO, I have to take care of the short term, mid term and the long term.
People always say be true to yourself. But that’s misleading, because there are two selves. There’s your short term self, and there’s your long term self. And if you’re only true to your short term self, your long term self slowly decays.
Frequent comparative ranking can only reinforce a short-term investment perspective. It is understandably difficult to maintain a long-term view when, faced with the penalties for poor short-term performance, the long-term view may well be from the unemployment line ... Relative-performance-oriented investors really act as speculators. Rather than making sensible judgments about the attractiveness of specific stocks and bonds, they try to guess what others are going to do and then do it first.
With my eyes closed, I ask if she knows how this will all turn out. "Long-term or short-term?" she asks. Both. "Long-term," she says, "we're all going to die. Then our bodies will rot. No surprise there. Short-term, we're going to live happily ever after." Really? "Really," she says. "So don't sweat it.
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