A Quote by Marshall McLuhan

The new is always made up of the old, or rather, what people see in the new is always the old thing. The rear-view mirror. The future of the future is the present, and this is something that people are terrified of.
The past went that-a-way. When faced with a totally new situation, we tend always to attach ourselves to the objects, to the flavor of the most recent past. We look at the present through a rear view mirror. We march backwards into the future.
Always leave people with a solution; the heaven if you do versus the hell if you don't. If you're really skillful you can put the person into the future solution. Shoaff used to say, 'Jim, I can see you now in your new clothes, in your new home, in your new car. I can see others walking up to you.' The Promise of the Future is an Awesome Force!
We look at the present through a rear view mirror. We march backwards into the future.
As each wave of technology is released. It must be accompanied by a demand for new skills, new language. Consumers must constantly update their ways of thinking, always questioning their understanding of the world. Going back to old ways, old technology is forbidden. There in no past, no present, only an endless future of inadequacy
A new language always reflects a new point of view, and the gradual unconscious popularization of new words, or of old words used in new ways, is a sure sign of a profound change in people's articulation of the world.
The Old Testament filled this world with tyranny and injustice, and the New gives us a future filled with pain for nearly all of the sons of men. The Old Testament describes the hell of the past, and the New the hell of the future.
Suffering, it turns out, demands profound imagination. A new future has to be conjured up because the old future isn't there anymore.
The generally accepted view is that markets are always right -- that is, market prices tend to discount future developments accurately even when it is unclear what those developments are. I start with the opposite view. I believe the market prices are always wrong in the sense that they present a biased view of the future.
Our culture has become something that is completely and utterly in love with its parent. It's become a notion of boredom that is bought and sold, where nothing will happen except that people will become more and more terrified of tomorrow, because the new continues to look old, and the old will always look cute.
They call it The New Avengers but it's really the old Avengers with new people except for me, looking rather fat and rather old.
Most people suffer from the self limiting dysfunction "rear-view mirror syndrome" driving through life with their subconscious mind constantly looking in their own self-limiting rear-view mirror. They filter every choice they make through the limitations of their past experiences. Always remember that your potential is TRULY unlimited, and that you are just as worthy, deserving, and capable of achieving everything you want as any other person on earth.
The thing about new things is you feel new when you buy them, you feel as though you are somebody different because you own something different. We are our possessions, you know. There are people who get addicted to buying new stuff. Things. Piles and piles of things. But the new things become old things so quickly. We need new things to replace the old things.
People have long feared that mechanization might cause mass unemployment. This never happened because, as old professions became obsolete, new professions evolved, and there was always something humans could do better than machines. Yet this is not a law of nature, and nothing guarantees it will continue to be like that in the future.
When people come to see me, they'll see what they know me for. Hits from the past, but I always mix in a little something new. New stuff. Old stuff. It creates a great show. There's a lot of crowd participation. A lot of interaction and energy. That's what I do best.
An old market had stood there until I'd been about six years old, when the authorities had renamed it the Olde Market, destroyed it, and built a new market devoted to selling T-shirts and other objects with pictures of the old market. Meanwhile, the people who had operated the little stalls in the old market had gone elsewhere and set up a thing on the edge of town that was now called the New Market even though it was actually the old market.
People always seek to compare. They can take the new, but only if it is somehow connected to the familiar. We need that in our lives, the mix of the new and the old. But of course I'm flattered about the comparison with Old man and the sea. Hemingway is a great writer.
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