A Quote by Neil Blumenthal
The idea that you don't spam people with five emails a day or that you offer free shipping just seemed obvious to us, because that's how we want to be treated as consumers.
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I'm having Spam, Spam, Spam, Spam, Spam, Spam, baked beans, Spam, Spam and Spam!
Then I came up with this crazy idea just to walk out on the stage with no band at all and just start singing whatever came to mind. I actually fought the idea for a while because it seemed almost too radical, but it became obvious what I was supposed to be doing.
The vision behind our idea is a world where people don't carry hazardous chemicals in their bodies, the environment is free of toxic pollutants, and the economy diligently conserves its natural resources for consumers and future generations. We want to make it easier for consumers to create this world through their purchasing decisions and everyday activities.
Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something. It seemed obvious to them after a while. That's because they were able to connect experiences they've had and synthesize new things.
Consumers deserve the right to know what's in their food - and obviously, most people want that choice. It's hard to see how more knowledge about the products we eat every day can hurt us.
Giving people what they want reduces us to consumers instead of treating us like citizens, consumers who are on the prowl for the predictable and comfortable. What we want winds up being suspiciously like what we've already got, more of the same-the cultural equivalent of a warm bath.
To me, it's about the Golden Rule, really at the end of the day. Treating people as you want to be treated. I just don't feel like it's that hard to do. It's not that much to ask of someone to treat everyone with the respect they would want to be treated with. No matter what you look like or where you're from.
The idea of going somewhere where the salesperson is able to personalize the retail experience for you doesn't work anymore. Stitch Fix is an opportunity to provide a service for people who are looking for more than just buying the cheapest thing with one-day shipping.
I update my MySpace every day, I update my Facebook fan page, but that's about the extent of it. I don't want to get into extended conversations with people on MySpace, because there are friends I have extended conversations with every day. I'm on the phone every day. There's like five people I just call and yak with every single day. And that to me is my Internet. You can replace the Internet with five really smart friends.
Ultimately, Captchas are useless for spam because they're designed to tell you if someone is 'human' or not, but not whether something is spam or not.
At the end of the day we're humans. Treat others how you want to be treated or just be quiet.
Apple does great products, but at the end of the day we think consumers want choice, consumers want openness.
Typically, your corporate e-mail account is not, today, that spam-targeted. It's more the free e-mail accounts that are spam-targeted.
The overall campaign launch is designed to break through the clutter and reach out to consumers. At the end of the day, consumers are the ones who benefit from the convenience and value never before seen in a free checking account.
People always seemed to pay attention to us. I have no idea why -- there was just a presence between the four people or something.
Trust the young people; trust this generation's innovation. They're making things, changing innovation every day. And all the consumers are the same: they want new things, they want cheap things, they want good things, they want unique things. If we can create these kind of things for consumers, they will come.
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