A Quote by Neelam Kothari
At the time when I was at the peak of my career in Bollywood, we never had social media to give us a direct sense of our popularity, the excitement among fans and their appreciation.
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Social media and digital media will help us develop new fans and connect with our existing fans. It is an area we had to have our entire fingerprints on.
Why being involved in social media has had such a tremendous impact on me, is deeply connecting me with fans in ways that I never had before. I was connected with fans and I always appreciated the relationship I had with fans, but, through social media, it allowed a deeper connection.
Since social networks gained popularity extremely rapidly, there had been a debate as to whether social media was a fad. There are countless pieces of evidence now proving the contrary, among them the explosion in Twitter growth and Facebook's public listing.
I moved to cricket at a time when I was at the peak of my career, and I can guarantee you that no one else from Bollywood would have done that.
I don't believe we would've had nearly as diverse a Congress if it weren't for social media. I don't think that there would be the same appreciation or empathy for human rights across the world if it weren't for social media.
We always say we are a brand for our fans because through social media we're so lucky to see what people are asking us for, what they're looking for, and so we really design what we like but also take our fans in mind.
Social media has allowed fans and celebrities to really engage and have an organic interaction with each other. Ever since I've had the opportunity to use social media, all the way back to the days of chat rooms, I found I was able to really understand what the fans wanted, communicate with them, and share my lifestyle.
Most of our fans don't get to interact with us or know our personalities except through social media.
Money is a response. We use it to express our social values, our gratitude, our appreciation, our pleasure, our support. Money gives us the ability to respond (response-ability), and its empowering use often defines the truly responsible among us.
I'm going to proportion more time to organizing and taking action and less time to passively consuming news that is dispiriting me. Part of this will be to get off social media. I know social media is just a tool, but we've been using it in a way that has transformed us from a nation into an audience, passively spectating our own ruin.
You know, social media unites us with our fans, gets the middle man out of the way, and you get to directly hear what they think.
I think because we were a girl group, there was such a stigma, so we had to engage with fans - social media was such a big part of our journey.
I do love the social-media aspect of working records nowadays. You can do a video and put it up on social media, and people check you out who would never check you out before. I think it's much cooler that you can just get the product right to the fans.
My cell phone is the number one way for me to communicate with my fans. I love the direct connection I can make via social media whether I am on the road or at home.
It doesn't matter if it's social media or radio media or television media - it's all media, and it's all marketing. It's about understanding where your fans are. And when you have infiltrated them, and they're satisfied, and there's demand, how do you grow it from there?
We are never without our technology. It surrounds us. It permeates our lives. We have powerful computers in our pockets, and we have been - you know, we are training our children from the youngest age to use social media, so it's something that comes very naturally to us.
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