A Quote by Peter York
If you've done a bit of journalism, everyone assumes you must be moving into PR. We're absolutely not becoming a PR agency and we're not turning into Brunswick. We will remain SRU, but we will be owned by the Brunswick Group. It's quite different.
Related Quotes
The difference between PR and social media is that PR is about positioning, and social media is about becoming, being and improving.
The biggest PR hack you can do, is not hire a PR firm.
Do you know what the difference is between PR and advertising? Advertising is when you say how great you are. PR is when other people say how great you are. PR is better.
Industry people do know when a PR movement plays out. The issue is that it is an insult to our intelligence when those who are doing the PR thing presume that we are not wiser.
PR only works for big names, because they've already achieved something. If you're talking about an ordinary person, what would your PR machinery do where there's no product in the machine?
About half of the loyalists who left the United States ended up going north to Canada, settling in the province of Nova Scotia and also becoming pioneering settlers in the province of New Brunswick.
People think they need to hire someone to do their PR, but 99 percent of PR in the early stages is stuff you can do yourself. It's just like business development - there's the warm-up intro, followup to build relationships, then add something of value.
I never hired a PR agency in my life, nor do I believe in promoting and marketing my films.
PR is a mix of journalism, psychology, and lawyering - it's an ever-changing and always interesting landscape.
This journey started about 42 years ago in a little town of Brunswick, Georgia.
My work will speak for me. In fact, I never had a PR and I still don't.
Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad.
When I came to the industry, one PR person told me, 'Send a text message to this actor. Go on a date with him.' And I said, 'But he is married!' Then this person said, 'Why didn't you send a message to this cricketer? It would have been good for your career, for your PR and public image.'
Nova Scotia, New Brunswick, and Canada are the horns, the head, the neck, the shins, and the hoof of the ox, and the United States are the ribs, the sirloin, the kidneys, and the rest of the body.
You must not believe your own PR; it would be grotesque.
It's hard to juggle being a businessperson with being a creative person. You have to organize yourself - PR needs me for PR, and the licensing division needs me for licensing, the bridal people need me for bridal.
Related Authors
Ambrose Bierce Quotes
American
Journalist
Andy Rooney Quotes
American
Journalist
Ann Coulter Quotes
American
Journalist
Anna Quindlen Quotes
American
Journalist
Bill Vaughan Quotes
American
Journalist
Dave Barry Quotes
American
Journalist
Dennis Prager Quotes
American
Journalist
Erma Bombeck Quotes
American
Journalist
Fran Lebowitz Quotes
American
Journalist
George Will Quotes
American
Journalist
Glenn Beck Quotes
American
Journalist
Hunter S. Thompson Quotes
American
Journalist
Mignon McLaughlin Quotes
American
Journalist
Molly Ivins Quotes
American
Journalist
Rachel Maddow Quotes
American
Journalist
Walter Lippmann Quotes
American
Journalist