A Quote by Pat McGrath
What sets Labs apart from other brands is the emphasis on the user experience within the products themselves by embracing the technologies that are changing the face of the beauty and the marketplace of the industry. Simply, the Lab is where unadulterated experimentation meets raw glamour: a rule-breaking playground for makeup enthusiasts.
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25 percent of search results for the world's top 20 largest brands are links to user-generated content. 34 percent of bloggers post opinions about products and brands.
Twenty-five percent of search results for the world's top 20 largest brands are links to user generated content and thirty-four percent of bloggers post opinions about products and brands.
I think as the beauty industry moves forward, you will start to see more brands opening their eyes and becoming vegan. Excluding a huge part of the beauty consumers who only buy vegan, isn't right and if you can make just as high-quality makeup, why not stop cruelty?
We have never worried about numbers. In the marketplace, Apple is trying to focus the spotlight on products, because products really make a difference. You can't con people in this business. The products speak for themselves.
In Brazil, there isn't just one beauty ideal. There's a lot of emphasis on a woman's natural beauty - but of course, Brazilian women love expressing their beauty through makeup.
I know some brands second-guess working with me because I'm a boy that likes makeup. I think brands shouldn't just appreciate boys that wear makeup, but they should embrace it. And I feel like some brands forget they need personality. I have plenty of it.
Not since the digital revolution in the early '90s has technology placed such a comprehensive burden on business, employees and individuals to reinvent their business plans, services and products, and themselves to keep pace with the changing marketplace.
What if the Big Three automakers made products that were simple and easy to use - imagine a car with a user interface made by Apple - while also constantly trying to push the state of the art? What if they constantly sought out new technologies and ideas, and incorporated them into their products?
Being in the beauty industry, since there wasn't many men in makeup it was weird and obviously at beauty events we would get weird looks. But over time it's been amazing seeing how accepting everyone is when it comes to boys wearing makeup.
I see "demand creation" as a 20th-century construct that's bound up with advertising. It's an outmoded view of marketing that says, "First, we build a product or service, then we advertise it into people's lives." Embedded this view is the belief that companies control brands. This is a myth. My message all along has been that brands are actually created by customers, not companies. Companies only provide the raw materials - the products, messaging, behaviors - that people use these to create brands.
I've put on makeup just for fun since I was a really little girl. Now I keep a look book for inspiration - with hair, makeup, beauty tips and products to try.
Endless data show that diverse teams make better decisions. We are building products that people with very diverse backgrounds use, and I think we all want our company makeup to reflect the makeup of the people who use our products. That's not true of any industry really, and we have a long way to go.
When I first started, there really was no beauty guru community. I didn't have the right production resources. I had to learn how to edit. I didn't even have beauty products. I had to go out and buy them myself because beauty brands didn't even know what a beauty guru was.
It's important to have a good sense of style that sets you apart, so you're not just forgotten after somebody meets you.
I worry about my face not having expression. I've never been known for glamour, so it's probably easier for me than it is for someone who has been known for her incredible beauty and glamour. I always wanted to be Geraldine Page, who was just a fabulous actress with just a nice, normal, expressive face.
For me, glamour was always an escape. When I was a kid, my mother was hospitalized, she was schizophrenic. When she was sick, she wouldn't do her hair or her makeup, and she just looked terrible. But when she got on medication and she was happy, she would go to the beauty parlor and wear makeup. So I really associate glamour with being happy. If you put on high heels and lipstick or get a new outfit, you feel great. It's a celebration of loving yourself, and the whole ritual of it is so great.
