A Quote by Sarah Lafleur
By selling directly to customers, real women, the brand is able to avoid significant retail mark-ups that typically exist in high end fashion.
Related Quotes
My retail partners, they are my brand ambassadors. They're the ones who are selling the shoes to women.
To make a bestseller, there are more customers than just your customers: Selling to the end-user is just one piece of the puzzle. In my case, I needed to first sell myself to the publisher to get marketing support and national retail distribution.
Retail is selling things that don't come back to customers who do.
In the retail business, many people are too consumed with the bottom line. How much am I going to be selling? Am I going to be able to do all the things I need to get done? Instead, if they are at peace and feeling good about themselves - if they are treating customers with love and acting as statesmen and stateswomen and people who are connected to God in a spiritual sense - then every day for them is a real joy.
I had the honour and the privilege to launch the brand Dodo and Moa together with Amazon Fashion at the Amazon Fashion Studio. The brand is a brainchild of Zashed Fashiontech. It is a new age brand for women with a collection that is contemporary, fun and modern.
New West End Company ensures that there is a body that can put significant investment into the West End, targeted directly to the needs of the area and particularly the customers. Great progress is being made to improve Oxford Street and make it a great destination.
Since M.O.'s trunk shows will run during a brand's market week, designers can get immediate feedback from our high-end customers to help better shape their buying and production decisions. This keeps our members happy and can improve each brand's bottom line.
I'm a real Londoner. We have very grey weather in London, and I think it encourages a very eclectic and crazy fashion sense. I mix high-street stuff with more high-end fashion and vintage.
I'm a real Londoner. We have very grey weather in London, and I think it encourages a very eclectic and crazy fashion sense. I mix high-street stuff with more high-end fashion, and I love vintage.
high fashion has little to do with what women wear and a lot to do with what retailers mark down later.
Auctions typically are an opportunity for you to be able to acquire what you're looking for at a lower price; typically, the auctioneer sets the opening price at much lower than the retail price and certain interest develops and as more people come in it drives the price up.
I'd never worked in fashion or retail. I just needed an undergarment that didn't exist.
We have to broaden our appeal to more customers than simply high-end customers. We have to understand that, in the aggregate, there are fewer customers out there, so we have to appeal to them all.
My grandmother was divorced, and she had 10 children herself. She never finished high school. She started selling lace on the side of the road and then grew that into a multimillion-dollar business - a retail store selling mostly furniture and appliances.
I see BLK DNM more as a creative project than a traditional fashion brand. The world doesn’t really need more Fashion Houses. I want to create something different – to be able to collaborate with great creative minds and thereby stretch the brand in different directions. I also believe that a brand should offer deeper content in this era. After all, the only reason to do all of this is to create energy and to inspire people.
As our products have improved, and you add value at the high end, customers move to the high end.
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