A Quote by Stephen Covey
Most learning is social, or what I call the cultural DNA. Everyone knows that word of mouth advertising is the best advertising. That's social learning.
Related Quotes
People are social beings and want interaction and social learning is the primary form of learning, just as word of mouth advertising is the highest form of advertising.
While it may be true that the best advertising is word-of-mouth, never lose sight of the fact it also can be the worst advertising.
Social enables word of mouth at an unprecedented scale. Its most powerful effect, through reviews and recommendations, is to put product quality and value for money as the key to success in commerce. Social brings a level of transparency that prevents marketers from advertising their way to success without underlying product quality.
Observing and understanding the social media phenomenon is one thing-leveraging this trend for advertising purposes is quite another. While most companies recognize the value of social media advertising opportunities, not many have figured out how to execute these kinds of campaigns and the unique risks they entail because of the potential that a viral marketing effort can backfire and actually harm a brand.
Advertising is like learning - a little is a dangerous thing. If a man has not the pluck to keep on advertising, all the money he has already spent is lost.
Let's gear our advertising to sell goods, but let's recognize also that advertising has a broad social responsibility.
I think the adoption rate with respect to social media and how companies leverage that varies by the company. Cisco is probably a leader in the space. A lot of times, we actually use virtual ways to communicate our brand and do some of our advertising, first on the social space, then we do on physical advertising.
Advertising is a conscienceless industry, populated by cowards and idiots, that warps and drains everyone. It eggs on the worst in all of us. If I could eliminate either advertising or nuclear weapons, I would choose advertising.
The future success of online social networking sites as an advertising medium depends on its acceptance as an advertising vehicle that can deliver a message to a micro-target in a manner that will be well received and that increases the likelihood of interaction.
Free publicity and word of mouth is probably the best and cheapest form of advertising. Learn to use it to your advantage.
So in a strong sense with Java it was a learning process for us - there was some tech learning - but the most important learnings were social or behavioral things.
I'm a photographer and my pictures are used in advertising campaigns. But I don't do advertising. Do you hear me? I take pictures. I'm not an advertising agency. I'm not an advertising man.
There is first the problem of acquiring content, which is learning. There is another problem of acquiring learning skills, which is not merely learning, but learning to learn, not velocity, but acceleration. Learning to learn is one of the great inventions of living things. It is tremendously important. It makes evolution, biological as well as social, go faster. And it involves the development of the individual.
I don't believe in tricky advertising, I don't believe in cute advertising, I don't believe in comic advertising. The people who perpetrate that kind of advertising never had to sell anything in their lives
The general advertisers and their agencies know almost nothing for sure, because they cannot measure the results of their advertising. They worship at the altar of creativity, which really means 'originality': The most dangerous word in the lexicon of advertising
Psychologists would say that the only two important forms of social learning are imitation and teaching, and they will spend time trying to figure out if animals imitate or teach. Sometimes they find they do; sometimes they find they don't. And so that's kind of the level of controversy there. Biologists would include imitation and teaching and a range of other kinds of social learning. So we would call that culture, whereas the psychologist wouldn't.
Related Authors
Amos Bronson Alcott Quotes
American
Educator
Bill Nye Quotes
American
Educator
Cornel West Quotes
American
Educator
Dean Ornish Quotes
American
Educator
Horace Mann Quotes
American
Educator
Jeffrey R. Holland Quotes
American
Educator
Jon Kabat-Zinn Quotes
American
Educator
Ken Robinson Quotes
English
Educator
Lucy Maud Montgomery Quotes
Canadian
Educator
Maria Montessori Quotes
Italian
Educator
Michael Pollan Quotes
American
Educator
Paulo Freire Quotes
Brazilian
Educator
Peter Kreeft Quotes
American
Educator
Randy Pausch Quotes
American
Educator
Temple Grandin Quotes
American
Educator
Timothy Leary Quotes
American
Educator