A Quote by Theo Paphitis

Take calculated risks and limit your downside. — © Theo Paphitis
Take calculated risks and limit your downside.
The thing I preach constantly is do your research; build your knowledge base. Don't just go into business on a whim or a prayer - and don't think 'I'm an entrepreneur so I have to take risks'. Entrepreneurs don't take risks. They take calculated risks; only the good ones.
To put money into anything, anywhere, provided that the downside is measurable and acceptable and the chances of a good profit appear to be better than 50%. I will not take gambles, but it is part of my job description to be ready to take very carefully calculated risks.
As an adventurer...I try to protect against the downside. I make sure I have covered as many eventualities as I can. In the end, you have to take calculated risks; otherwise you're going to sit in mothballs all day and do nothing.
From my perspective, as an entrepreneur, one is wired to take risks. You, of course, need to be smart and take calculated risks, and then do all you can to make it worth the risk.
Take calculated risks.
You have to take calculated risks in life.
In order to do anything worthwhile, one must take calculated risks.
Take calculated risks. That is quite different from being rash.
You know, we always tried to rationalize by saying you take the good, you take the upside, you got to deal with the downside, you've to take the downside.
Take calculated risks. Act boldly and thoughtfully. Be an agile company.
In the media business and as a creative executive, if you don't take risks, you're dead in the water. Calculated risk-taking is essential for success.
The way I see it is: You've got to take it to the limit, not over the limit, for sure, but you've got to take it to the limit with your driving style.
There are some risks we choose to take because the benefits from taking them exceed the possible costs. Optimal behavior takes risks that are worthwhile. This is the central paradigm of finance: we must take risks to achieve rewards, but not all risks are equally rewarded.
In the media business and as a creative executive, if you don't take risks, you're dead in the water. Calculated risk taking is essential for success. No one said it was easy.
Take risks in your life in the pursuit of your dreams, and support the ones you love when they take risks.
You never know who you will meet along life's journey. You have to be open to risks, but calculated risks, open to winning.
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