A Quote by Fred Wilson
It takes great salesmanship to convince a customer to buy something from you that isn't built or isn't finished.
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The most common way customer financing is done is you sell the customer on the product before you've built it or before you've finished it. The customer puts up the money to build the product or finish the product and becomes your first customer. Usually the customer simply wants the product and nothing more.
Convincing isn't really possible in an age of customer control. Customers hold most of the cards today. They have good visibility into their choices, and they can easily share information with each other. Not only that, they don't like to be sold. But they do like to buy. Your job shouldn't be to convince customers to buy, but to help them buy what they want.
The definition of salesmanship is the gentle art of letting the customer have it your way.
If the company depends entirely on you - your creativity, ingenuity, inspiration, salesmanship or charisma - nobody will want to buy it. The risk and the dependency are too great.
Surrounded by the self -sufficiency of American culture, we can convince ourselves that we have what it takes to achieve something great.
This next nugget of salesmanship cannot be perfected in a single afternoon. However, once you have it mastered, your competition will continuously believe you possess some mystical customer attracting formula
I always buy something to make myself motivated. It's good to feel that you can buy something and motivate yourself. That's what I do, just buy stuff. I like to buy something new and then record.
I can't convince you to put the drink down if you're an alcoholic, you have to want to do that. I can't convince you to stop eating the cookies when you're a diabetic. You have to do that. And that takes responsibility.
If you want to buy something; it’s obviously in your best interest to convince the seller that what he’s got isn’t worth very much.
The customer moved on long before the industry reacted to what she wanted. She doesn't want to buy things four months in advance, she wants to buy something today and wear it tomorrow. She cares less about seasons and collections and really what she's looking for is price, quality, and convenience.
To be a photojournalist takes experience, skill, endurance, energy, salesmanship, organization, wheedling, climbing, gatecrashing, etc. - plus an eye and patience.
It's taken a while for me to convince people that I can do something other than Scully. And it still takes effort.
'Built This Pool' was an idea that I had for a song starting several years ago, and as we were in between takes of recording something, I was actually holding a guitar at the time, and I played this silly thing, and sang the lyrics to 'Built This Pool' kinda in the background.
The programme has ended, something has finished, and he has a sense of something having finished its course, and then all of a sudden he turns away and this other thing has just finished its course, this other person.
The short film project I just finished for W Hotels and Intel, I didn't have my script finished until a few days before we began filming. We edited it very quickly and now it's up online. It was great to conceive an idea and have it premiere just a few weeks later, compared to a feature, which takes a year or more.
Loyal customers, or customers who recommend their friends, give me the most pride. I think that is the biggest compliment I can get. I think in the restaurant business, it takes patience from the customer to spark up a relationship with the restaurateur, but it takes also work from the restaurateur to spark up a relationship with his customer.
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