A Quote by Yanik Silver
Develop and build your business’s personality that stands out. People want to buy from people.
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Develop the business around the people; build it, don't buy it; and, then, be the best.
And what I'm telling you now is not for you to go out and try the same ways I try, or not to even try my technique. Just put it to your personality, put it to yourself, and you develop your workout. Cause those books and things, those are other people's gimmicks and hypes. Build your own gimmick and hype, and that'll make you a better powerlifter. Not just doin' it like James does it, cause if you try to fly off the building like superman you'll be out there in the middle of the street.
A fence can be protective around your family - a familial fence. Then, there are the people who only know how to take, to abuse, to offend and they build fences to keep you out. They don't have time to talk, they don't have kind words, they only talk about themselves. They never give an olive branch or forgiveness - they create a fence because of their personality or behavior and they want to create a barrier to keep people out.
I always love trying to put my arms around more people. As a designer, it's a great compliment when people wear your clothes or buy your products, so to do things that are more affordable and have more of a distribution is always very exciting - especially when I can still bring my personality in complete, heavy doses. It's not a diluted version of me; it's a very clear extension of my personality.
We recruit our people for personality. We look for the people person, with innate warmth, sweetness, and intelligence. These are the people who are sending your message out to the customers and potential customers, so we recruit for personality first and foremost.
We believe that business is the engine that drives the car. You've got to build your business base. That means creating more jobs, better paying jobs - that's how you raise your standard of living. That's how you raise your quality of life. That's what funds all the other services people want from government.
We develop sentiments that we are only going to work with people like us. But you don't build up a nation by working with people like you. You overcome a history of conflict by reaching out to people very much unlike you.
If you want to build a business, build the people.
At the end of the day, people (customers) don't necessarily buy into what you do; they buy into why you do it. People buy Apple because they love the Apple brand - what it stands for - they feel proud to be associated with that brand. What makes Google or Virgin or any of these 'superior' brands what they are is that they have a mission to change the world. Those are the kinds of companies that will endure the test of time.
I can't tell you about acting. You can develop all the skills, voice, gesture, movement, you can develop by exercise and practice but finally fundamentally it's mining from yourself, from your own personality, from what you know. If you can't know it you can have a good guess by people you know or books you've read.
If you have a strong business idea, then it is comparatively easy now to get capital. It is a positive thing that increasingly more people want to join the startup bandwagon. However, to build a successful business, focus on creating more value through the product, and direct your efforts on solving real issues. If you manage to build a sustainable product, revenue will follow. A lot of startups fail because they concentrate on incremental innovations, increasing user base, and monetisation before strengthening the core of their business.
You develop a sensibility when you're a young child. Some people say your personality is formed in the first three, four years of your life.
You are only as powerful as that for which you stand. Do you stand for more money in the bank and a bigger house? Do you stand for an attractive mate? Do you stand for imposing your way of thinking upon others? These are the stands of the personality seeking to satisfy its wants. Do you stand for perfection, for the beauty and compassion of each soul? Do you stand for forgiveness and humbleness? These are the stands of the personality that has aligned itself with its soul. This is the position of a truly powerful Personality.
What I tell founders is not to sweat the business model too much at first. The most important task at first is to build something people want. If you don't do that, it won't matter how clever your business model is.
If people are foolish, they are bound to mix the personality and the Truth, and to build a temple around the personality and form a religion.
We want Facebook to be one of the best places people can go to learn how to build stuff. If you want to build a company, nothing better than jumping in and trying to build one. But Facebook is also great for entrepreneurs/hackers. If people want to come for a few years and move on and build something great, that's something we're proud of.
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