Top 179 Branding Quotes & Sayings - Page 3

Every relationship should eventually become a long-term relationship. Any director that I meet now isn't just a director. He's potentially a friend, and someone I can call to do a project that I want or that I have. That's what I mean when I say branding and developing yourself, as a business.

NASA might do well to adopt the Red Bull approach to branding and astronautics. Suddenly the man in the spacesuit is not an underpaid civil servant; he's the ultimate extreme athlete. Red Bull knows how to make space hip.

Anonymous is like an amoeba: it's got too many different operations run by truly different people which might not share a single person with another operation, but they use the same branding - they are part of the Anonymous brand, just like al-Qaida.

I'm a big fan of Kiss. Gene Simmons, he's all into marketing and branding. You name it, there's some type of product with Kiss' name on it. Studying people like that, you see guys have hooks and there are reasons people are successful.

Ultimately, strong branding is not just a promise to our customers,to our partners, to our shareholders and to our communities;it is also a promise to ourselves... in that sense, it is about using a brand as a beacon, as a compass, for determining the right actions, for staying the course, for evolving a culture, for inspiring a company to reach its full potential.

Imagine if someone like John Lennon or Bob Marley, Sid Vicious, Picasso, whomever, were doing their work, and some corporation, some CEO, some branding entity was saying to you, 'Well, you can do that, but you've got to remove this aspect of your work.' There would no longer be that purity anymore.

Personal branding is about managing your name - even if you don't own a business - in a world of misinformation, disinformation, and semi-permanent Google records. Going on a date? Chances are that your "blind" date has Googled your name. Going to a job interview? Ditto.

The world is changing. Networks without a specific branding strategy will be killed. I envision a world of highly niched services and tightly run companies without room for all the overhead the established networks carry.

Image is one of the most important aspects in branding. People identify you and your actions with your name and the product you endorse. The image that you show to fans, followers, consumers, etcetera will affect your marketability and your overall appeal to diverse audiences.

I've always had an interest in the fashion industry. Fashion advertising and lifestyle branding has always been intriguing and provocative to me. It's not just clothing or style that I had interest in, it was more the marketing side of things that I had intrigue in.

I think any branding for me is band-related. It's really weird to get used to the exposure, because I am a naturally introverted person, and I'm not exactly social. Occasionally I can get comfortable enough to talk, but I spend a lot of my days not talking, especially when I'm at home and not on tour.

Basically for everything that comes out of Five Four, I've come up with the idea or changed it in some way. I'm also working with Putnam Accessory Group, a private label hat manufacturer. I'm in the process of re-branding a line they have called Chuck. It was mostly hats and bags, but I'm adding apparel and eyewear and whatever I feel like adding to turn it more into a brand. I'm supposed to be working with Pharrell on Billionaire Boys Club, but that's on hold.

I think every promoter's job is to pump their athletes up. Like, you see, Dana White did it all the time with branding people: all of a sudden, they're the best thing since sliced bread, just because that's the promoter's job.

We look to find partners whose values align with that of our artists. We also look for unique platforms that the potential branding partner can provide. Sometimes that's distribution, and sometimes it's an advertising platform. Each situation is unique.

Some guys make their careers off one horse; kind of a trick horse, a wonder horse. I'm not knocking that, but for me I'm trying to get better and study. That means taking out new horses. It's a life study. When I've finished a horse, I turn him out and basically stop riding him, except taking him to the occasional branding so I can enjoy him.

The power of branding, particularly when it comes to automobiles, is overwhelming. You go back to the seventies and eighties with the General Motor situation I was describing? Literally, folks, the Camaro and Firebird were identical cars but you'd so have the Firebird buyers, the Pontiacs, "No way I'm I buying that Camaro!" " It's the same car." "Nooooo, it is not. That is a Chevy and mine is a Pontiac."

There is no border. I'm branding my films as Malay cinema, but it's just about cinema. Everything that I make is about humanity's struggle, so there is no border, really.

While working for Diplomat Records, I helped several artists with their online branding and social media. Once I left the label, I worked directly with artists and noticed many artists were overlooked and underrated if they weren't in 'XXL' or 'The Source.'

USA does such a great job sort of branding and packaging their shows and you know, they move and they sort of you got to keep up, you've really got to keep up with the train.

Who taught you to write in blood on my back? Who taught you to use your hands as branding irons? You have scored your name into my shoulders, referenced me with your mark. The pads of your fingers have become printing blocks, you tap a message on to my skin, tap meaning into my body. Your morse code interferes with my heart beat. I had a steady heart before I met you, I relied upon it, it had seen active service and grown strong. Now you alter its pace with your own rhythm, you play upon me, drumming me taut.

I see The Gap ads as being a great example of how branding has changed. Those Gap campaigns are pop culture. They've been incredibly powerful. They have had the kind of effect on culture that a hit band has. Just look at The Gap's Khaki swing ads, which were music videos. They had this tremendous impact on the industry - suddenly everything started looking like Gap ads and it became difficult to know who was co-opting whom and who was creating culture.

In general, the questions that are on our mind are the same questions that have been driving our work over the past decade. How do we bring order to this messy, unpredictable world of innovation? How can we dramatically improve the chances of creating a successful new-growth business? How can we do this again and again? More specifically, it has become very clear that the fundamental paradigms of market segmentation and branding are badly broken - and we're working on developing more useful theories for these dimensions of innovation.

Values cannot be speedily forgotten if it is inconvenient or commercially expedient. Values have to have meaning and longevity; otherwise they are valueless. You cannot embrace innovation up to a point or only sometimes. Branding demands commitment; commitment to continual re-invention; striking cords with people to stir their emotions; and commitment to imagination. It is easy to be cynical about such things, much harder to be successful.

I interviewed Kim Kardashian recently and had a conversation with her mother. A lot of people have various thoughts about Kim Kardashian, her mother and her sisters, but it is an incredibly well thought through concept and branding. Each of the daughters appeals to a different segment of the market.

Poets tend to form loose groups - the "Romantics" or the "Imagists". And sometimes they write manifestoes in the name of these groups. This can be good. It forces the poet and the audience to think. But it can also be dangerous. It can turn into a branding device so that potential readers believe they know all they need to know once they know you've been associated with a certain group or position. It can freeze things in place. That's where thinking stops.

Hello Kitty is an icon that doesn't stand for anything at all. Hello Kitty never has been, and never will be, anything. She's pure license; you can even get a Hello Kitty car! The branding thing is completely out of control, but it started as nothing and maintains its nothingness. It's not about the ego, and in that way it's very Japanese.

When I started acting, one of the first things I learned was - especially in Hollywood - was branding. I'm a tall guy. I'm like, 'Yeah, that's probably going to be my foot in the door,' because that's my impression on everybody. I'm an athletic guy, and I think, because I grew up disliking jocks so much, that became, like, the character for me.

Abruptly he thrust his snow-drenched leather gloves against my cheeks. I dodged. A raw carnal feeling blazed up within me, branding my cheeks. I felt myself staring at him with crystal clear eyes... From that time on I was in love with Omi.

Putting Instagram into a different context is about rescuing it from the tyranny of now, taking it back from the muddy river that everyone is pouring things into. As a poet, as a thinker, as an artist, I believe there's another way to experience the world, and another way to experience time.It can't all just be public relations and branding; it's about making meaning with signs around you.

I worked for a company called Population Services International, a social marketing company advocating healthy behaviors. We had a big branding campaign with celebrities to help educate about the proper use of mosquito nets, for example, to help prevent malaria.

Branding says a lot about luxury and about exclusion and about the choices that manufacturers make, but I think that what society does with it after it's produced is something else. And the African-American community has always been expert at taking things and repurposing them toward their own ends.

Ronald Reagan came to office and had already been an experienced politician as governor of California, whose ideology and ideas, no matter how simplistic or no matter how much you may disagree with them, were fairly well-developed and fairly consistent. Donald Trump is a real-estate branding operator and a reality-show television star whose entrance into big-time politics, as a victor, as someone who will now wield tremendous power, was as shocking to him as it was to everybody else.

I've always had a knack for branding, so even with the lemonade stands, it was "Gary's Lemonade Stand." I worked on the signs all day, more so than on the lemonade itself. Then I learned you had to make good lemonade to build an actual business, so that taught me about lifetime value and quality.

People still assume the White House Correspondents' Association works for the White House, when in reality, it's a group of journalists who cover the White House. It's a branding thing, but because it has the 'White House' before it, people think they're just King Joffrey's goons.

It's important for me to create a brand because branding allows me to create a lifestyle that goes beyond track & field. It also lets my fans and followers get a better picture of who I am as a person, my interests and my passions.

I really think suicide has a branding problem because it has a tagline. It has a catch phrase, and I bet a lot of us know it. It sucks. It's really condescending. I bet we've heard it. Suicide - the coward's way out.

You can trace a through-line from the eighties to the present, and in retrospect Trump was always one of the minor avatars of a certain business model, all through that time. One based on branding, celebrity, and exploiting certain quirks of media form for fun and profit. In some ways he is not all that exceptional.

A personal brand is relevant to people who sell or create something relevant to who they are as a person. If you're not in that boat, which most people are not, personal branding makes no sense.

Perhaps if we could popularise through the techniques of branding and consumerism, a different idea, a different narrative, perhaps the world can change. After all it changes constantly and incessantly, it's just the perceptions that we have are governed by people with self-interest and are not inalignment with the health and safety of us as individuals or as a planet.

From Augustine down, theologians have tried to compel people to accept their special interpretation of the Scripture, and the tortures of the inquisition, the rack, the thumb-screw, the stake, the persecutions of witchcraft, the whipping of naked women through the streets of Boston, banishment, trials of heresy, the halter about Garrison's neck, Lovejoy's death, the branding of Captain Walker, shouts of infidel and atheist, have all been for this purpose.

We wound up taking my enterprise inside marketing, branding, management, finances. We went in there [Sisterhood of Hip Hop show] and taught them a little bit about everything in hopes of them being able to have some takeaways that they'd be able to use in the future for their own careers. And I think we were pretty successful.

The Americans say that we are ungrateful-but I ask them for heaven's sake, what should we be grateful to them for-for murdering our fathers and mothers?-Or do they wish us to return thanks to them for chaining and handcuffing us, branding us, cramming fire down our throats, or for keeping us in slavery, and beating us nearly or quite to death to make us work in ignorance and miseries, to support them and their families. They certainly think we are a gang of fools.

Michael Bastian is a designer line and priced a certain way because of where it's made and the materials we use, and Gant is the more accessible version of that: more sports-inspired, more branding. It has the same DNA; it's just a different time and place.

Someone else who liked what I did might turn around and say, "She's reworking and rethinking everything. She could just be making blankets now, and be a lot wealthier." I'm actually making it difficult for myself. I wouldn't call it re-branding. If I get bored with my work, then other people will - it's that simple. And I'm not gonna get bored with what I'm doing. I'll struggle and fight and do new things to excite myself - and do it in my own sweet way.

She didn't want soft and gentle. She needed his rough possession, claiming her, branding her, taking her in a firestorm of heat and flame that would end the world around them, leaving them nothing but ashes, clean and fierce and forever welded together.

The crisis besetting America is not just an economic or political crisis; something deeper is wreaking havoc across the land, a mercenary and utilitarian attitude that demonstrates little empathy for people’s actual well-being, that dismisses imagination and thought, branding passion for knowledge as irrelevant.

I mean, props to Paris Hilton because she's doing it really well and for someone that's such a wealthy heiress she doesn't really have to lift a finger at all. She was the first example of really strong branding and is obviously a very clever businesswoman. I remember recently they printed in a British magazine, they compared her to Kim Kardashian in the sales of perfume and all of this other stuff. She still makes huge revenue from all of her different business endeavors.

Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You.

Too many companies believe that all they must do is provide a 'neat' technology or some 'cool' product or, sometimes, just good, solid engineering. Nope. All of those are desirable (and solid engineering is a must), but there is much more to a successful product than that: understanding how the product is to be used, design, engineering, positioning, marketing, branding-all matter. It requires designing the Total User Experience.

Streets teemed with hell's wretched souls. New dead with their gadgets and old dead from antiquity. Demons roamed the avenues and alleyways, tormenting hapless damned at random with branding irons, flaming pitchforks, and razor-wire whips. -From the story Remember, Remember, Hell in November, in the anthology, Lawyers in Hell.

Branding is not merely about differentiating products; it is about striking emotional chords with consumers. It is about cultivating identity, attachment, and trust to inspire customer loyalty. Chinese brands score low on attributes such as “sophisticated,” “desirable,” “innovative,” “friendly,” and “trustworthy.”

I grew up in a world where authority was female. I never thought to call myself a feminist because of branding. I had this skewed idea of feminist: I thought it meant being a woman who hates men. When I read Chimamanda Ngozi Adichie's We Should All Be Feminists, I was like, "Oh, this is what my mom taught me. This is simple. I don't understand why everybody is not this."

The sad reality is that all the well-meaning groups and individuals who challenge our permanent war economy and the doctrine of preemptive war, who care about sustainable energy, fight for civil liberties and want corporate malfeasance to end, were once again suckered by the Democratic Party. They were had. It is not a new story. The Democrats have been doing this to us since Bill Clinton. It is the same old merry-go-round, only with Obama branding.

As soon as we started playing sports arenas, we thought how great it would be if we could instead play to 25,000 people in our own way - a way we can control it so there's not all kinds of company branding around the show - and do it in a way that celebrates the community.

A spectre is haunting Europe-the spectre of Communism. All the Powers of old Europe have entered into holy alliance to exorcise this spectre: Pope and Czar, Metternich and Guizot, French Radicals and German police-spies. Where is the Party in opposition that has not been decried as Communistic by its opponents in power? Where the Opposition that has not hurled back the branding reproach of Communism, against the more advanced opposition parties, as well as against its reactionary adversaries?

Branding is not merely about differentiating products; it is about striking emotional chords with consumers. It is about cultivating identity, attachment, and trust to inspire customer loyalty. Chinese brands score low on attributes such as 'sophisticated,' 'desirable,' 'innovative,' 'friendly,' and 'trustworthy.'

Nowadays, if you're a great artist, you don't have to leave the house, which is a really big difference. You're closer to the artist. And the artist can be closer to their artistry without having to always worry about branding themselves or building something image-wise.

Unless there is branding, players will not get adequate payment. Why do we want matches to be televised? Why do we want people to turn up for our matches? That's how you will generate revenue.

In direct navigation, users type exactly what they are looking for in the browser's web address field. This could be the exact domain name or web address. Millions of people do this, emphasizing the need for on- and off-line marketing and branding.