You can keep raising it, but at some point, everybody who believes in a minimum wage will say, "No, wait a minute. That's too much," and at that point, you have demonstrated that that there's no market relationship. You're just talking emotion. You're just talking "fairness." You're just talking being nice, and that's not how the market works. People aren't paid a wage because they're being nice to, or because it's fair. In the market, the market rules.