Top 9 Quotes & Sayings by Regis McKenna

Explore popular quotes and sayings by Regis McKenna.

Last updated on September 19, 2024.

Regis McKenna has been one of the most influential marketers in tech over his career, and he introduced many techniques that are now commonplace to modern day advertisers. He and his firm were instrumental in the launch of some of the most innovative products of the computer age, including the first microprocessor, Apple's first personal computer, the first recombinant DNA genetically engineered product, and the first retail computer store.

Source: Wikipedia

The best marketing is education.

Regis McKenna

Marketing is everything and everything is marketing.

Regis McKenna

Branding is overrated.

Regis McKenna

Just as one year in a dog's life is equivalent to seven years in a human life, one year in the high-technology business is like seven years in any other industry.

Regis McKenna

Speed has become an important element of strategy.

Regis McKenna

Marketing should focus on market creation, not market sharing

Regis McKenna

How do you design the product in a way so that it sells itself?.

Regis McKenna

The more alike two products are, the more important their differences become.

Regis McKenna

It's ironic, but true, that in this age of electronic communications, personal interaction is becoming more important than ever.

Regis McKenna