A Quote by Jay Baer

Everyone says social media is a unicorn, but maybe it’s just a horse? — © Jay Baer
Everyone says social media is a unicorn, but maybe it’s just a horse?
Small businesses forget how to be social. Everyone tries to do social media when they should just try being social. To be successful with social media, you have to treat each individual person just like you would in real life by establishing a genuine connection with them.
I like that with social media, you can choose how much you want to reveal. If there is an issue that requires clarification, at least you can turn to social media. You know it's coming from the horse's mouth.
A unicorn is just a horse with a point of view
I know that meeting a black woman with a love for hockey is a bit like stumbling upon a unicorn in the woods... or a unicorn anywhere. I'm sure it'd be just as surreal finding a unicorn in downtown Chicago. But here I am.
Social media is something of a double-edged sword. At its best, social media offers unprecedented opportunities for marginalized people to speak and bring much needed attention to the issues they face. At its worst, social media also offers 'everyone' an unprecedented opportunity to share in collective outrage without reflection.
When I put about my anxiety on social media, I decided I'm just going to be honest about it. I'm really glad I did it because I do think social media has taken over everyone's lives right now, especially the young ones. Kids are rocking around with Instagram at 5.
I'm super grateful that there wasn't social media when I was a kid, but that sort of self-doubt crept in at a young age. It's bullying. It's the comments here and there, and maybe somebody says something to you that they don't even mean to be a mean-spirited comment, but they'll just kind of say it to you in passing.
Maybe I need to make a change, or maybe it's living here in New York or using social media or working in media and entertainment, but I feel like I'm constantly trying to maintain this sense of, 'Why do I do what I do?'
The way things happen on social media is so abusive and everyone needs to take personal responsibility for what they write and not allowing this misinterpretation and shaming culture on social media to persist.
China's social media is becoming more and more influential; I think this is a very good thing. In China, social media gives people an outlet to post about themselves, to find out information from other people. Everyone is very focused on social media and this will be the same in the future.
When we started Appaloosa, we were going to name it Pegasus because everyone was using Greek names. We filed the name. We paid $300, and they said you cannot use it because it is taken. Pegasus Funds. Then we said Pegasus is kind of a horse. We did not want to be the Unicorn Fund. So we pulled out a horse book.
Your story isn't powerful enough if all it does is lead the horse to water; it has to inspire the horse to drink, too. On social media, the only story that can achieve that goal is one told with native content.
My social media world is detached from my friendship world. I'll have friends in real life that I don't follow on social media, because I don't really look at social media as the way of connecting to friends. For me, social media is like a business tool.
I'm naturally shy, so the social media thing is new to me. I haven't really figured out how my voice sounds on social media, you know? I don't want to tweet everyday just for the sake of tweeting. I want to make sure whatever I do there is honest. Social media can very quickly get fake, and I don't want to be that guy.
You just have to be careful because social media can begin to affect personal things such as relationships, just to pin point. People have become so entitled as it relates to social media.
I think social media has amplified a lot of voices that maybe traditional media hasn't perfectly portrayed.
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