A Quote by Adrian Forty
No design works unless it embodies ideas that are held common by the people for whom the object is intended.
Related Quotes
My design always has a political agenda. When I borrow components from various cultures and juxtapose them in an object, it is a message that co-existence is indeed possible. Design creates an ideal world where different ideas live close to each other in perfect harmony.
Rather, the master question from which the mission of education research is derived: What should be taught to whom, and with what pedagogical object in mind? That master question is threefold: what, to whom, and how? Education research, under such a dispensation, becomes an adjunct of educational planning and design. It becomes design research in the sense that it explores possible ways in which educational objectives can be formulated and carried out in the light of cultural objectives and values in the broad.
Every book I write is filled with ideas to open people's minds. And many of my books are intended for the lay mind, for people who have no idea about what's going on in quantum physics. They are meant to get big ideas across in the simplest way so young people can start to wrestle with these ideas.
Airline food is not intended for human consumption. It's intended as a form of in-flight entertainment, wherein the object is to guess what it is, starting with broad categories such as "mineral" and "linoleum."
The Augusteum warns me not to get attached to any obsolete ideas about who I am, what I represent, whom I belong to, or what function I may once have intended to serve.
The most common misperception is the word 'design'. People think of primarily pretty pictures or forms. They don't understand the depth to which design goes-not only in products, but in every aspect of our life. Whether it is the design of a program, a product or some form of communication, we are living in a world that's totally designed. Somebody made a decision about everything. And it was a design decision.
Ideas are dangerous, but the man to whom they are least dangerous is the man of ideas. He is acquainted with ideas, and moves among them like a lion-tamer. Ideas are dangerous, but the man to whom they are most dangerous is the man of no ideas. The man of no ideas will find the first idea fly to his head like wine to the head of a teetotaller.
McSweeney's as a publishing company is built on a business model that only works when we sell physical books. So we try to put a lot of effort into the design and production of the book-as-object.
One is forced to speak not of what is held in common between the cultures, but what is held in common between the myths, and that in its simplest archetypal forms.
A good scientist is a person with original ideas. A good engineer is a person who makes a design that works with as few original ideas as possible. There are no prima donnas in engineering.
Laughter is, above all, a corrective. Being intended to humiliate, it must make a painful impression on the person against whom it is directed. By laughter, society avenges itself for the liberties taken with it. It would fail in its object if it bore the stamp of sympathy or kindness.
I think a lot of times people design restaurants with flash in mind. I think you should design restaurants with function in mind. Make sure it's functional and works with what you're trying to accomplish. Design can come later.
Every person should make it his business to gather new ideas from sources other than the environment in which he daily lives and works. The mind becomes withered, stagnant, narrow and closed unless it searches for new ideas.
We should always aim to read something different=not only the writers with whom we agree, but those with whom we are ready to do battle. Their point of view challenges us to examine the truth and to test their views...and let us not comment on nor criticize writers of whom we have heard only second-hand, or third-hand without troubling to read their works for ourselves...Don't be afraid of new ideas.
Good design is probably 98% common sense. Above all, an object must function well and efficiently-and getting that part right requires a good deal of time and attention.
Most people make the mistake of thinking design is what it looks like. People think it's this veneer - that the designers are handed this box and told, 'Make it look good!' That's not what we think design is. It's not just what it looks like and feels like. Design is how it works.
