A Quote by Anne Sweeney

The more opportunities people have to experience television on different platforms, the more television they consume overall. So there actually has been a benefit, but the ratings have gone down. But we've seen kind of the horizontal benefit of this. And it remains a great, great promotion engine.
I've done great theatre, great films and had a lot of opportunities in television. I also love to sing, and I've been able to do that once or twice in the television shows.
Everything that works on the Internet depends on a lot of people collaborating, but there's also these rules that you see across all the really successful platforms. Many, many, many more people consume the information or benefit from the information than actually contribute the information.
When I sit down, I find that it's much easier for me to want to consume a movie than to dip back into 20 or 40 or 60 hours of a television series. I think a great movie is really amazing. But, television does give you a larger canvas.
One of the things I love about doing television is that I don't feel like I'm just purely a writer. I like all of the opportunities television affords to kind of build a brand that can work across platforms, so I'm not just solely at my computer in my pajamas all day.
This social media era is giving us a more in-depth look at our favorite people, and it's all aspects, from music to movies to television to sports. I think it has been somewhat of a distraction at times, but also a huge benefit.
Being from New York, living in L.A., being in Chicago, you kind of get more of the big-city, melting-pot sort of thing. But when you drive through the country, there's so many small pockets of people that don't experience people of different backgrounds. So what they've seen on television is their baseline.
Television is competitive now, and the great stories live on television right now. I'm finding that I'm enjoying television more than film, these days. That was my motivation to take a TV show.
Every single television product has the ambition to chase ratings, every one of them. Many have other ambitions, for many, ratings are not #1. But my experience on TV, and on the entertainment side, has been entirely ratings-based. When I look at TV I look at ratings. And I never second guess ratings. Never.
There's a different kind of experience you have when you experience live entertainment versus the kinds of media we tend to consume most of, when we're watching television or films or reading books. Live entertainment is a whole different beast.
When Nick At Nite is showing George Lopez, it's not doing what I'm thinking. But yes, I even write in the book about how MeTV went to Vince Gilligan and had him present an evening of his favorite television. So it can be done, but I think it can be done on a really large scale. The television of Dennis Potter, most of it hasn't been seen in this country. And that's just one example - it's a very obscure example. There's plenty of great TV out there. There's more crap - but there's great TV, too.
Local television is a slightly different story. It is under much more pressure in the same way that all local businesses are, whether that's a local newspaper, local radio or local television. But I think television in the aggregate is actually in very good shape.
What little reality television I've seen seems to be about economic desperation. Like the marathon dancing of the Great Depression, which should give us pause. People willing to eat flies and worms for a sum that is less than the weekly paycheck of the show's producer. I haven't seen "reality television" that is other than this kind of painful, sadistic exploitation of fit young people looking for agents.
I think it always makes for great television when two characters actually take time to realize that they want to be with each other. You have to leave it to the writers to know what makes great television.
New platforms are emerging: Netflix, Amazon, Hulu and Xbox. And film actors are gravitating towards television, because there are basically better roles there. Television is making the kind of epics and genres that the movie studios used to make, and often doing it better with more complex narratives and corresponding budgets.
I suppose it's true that most great television, literature, and other forms of high art (and basic cable) benefit from a little hindsight. 'M.A.S.H.' comes to mind. So does 'The Iliad.'
I suppose it’s true that most great television, literature, and other forms of high art (and basic cable) benefit from a little hindsight. “M.A.S.H.” comes to mind. So does The Iliad.
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