A Quote by Barbara Corcoran
The most effective way to build a brand is not by spending millions in advertising, but by finding a clever way to keep your name in the press.
Related Quotes
Just build your brand from day one, man. Your brand is your name, basically. A lot of people don't know that they need to build their brand, your brand is what keeps you moving.
I kind of build a novel the way marine polyps build a coral reef, it's millions and millions of little precarious bodies stacked on one another. And in my case, that's thousands of minutes I go through to get from one scene to the next and build it that way.
If you use your own name as your business brand, keep in mind that if you lose that brand, you have lost your name. And that is a bit of a problem going forward in life. If you decide to make up a name, and if you have lost that name, then who cares. But when it is your name on the products, and you lose it, that is the game changer.
Your brand is your name, basically. A lot of people don't know that they need to build their brand; your brand is what keeps you moving.
I think that Donald Trump is very concerned about finding the right way to be effective in a responsible way. And he wants to be effective.
I always disagreed with the separation of the name and the brand and the person To build on that name and brand is one thing. To divorce the name and the brand from the person was not an approach that I agreed with.
How does conservatism find its way into the body politic? I think most people actually live their lives that way, but they have been poisoned into not voting that way because the brand - conservatism brand, Republican brand - has been summarily destroyed over the years.
Play isn't you being clever, or finding a trick, or finding a way of covering over your own misery, or persuading someone to do what you want. It's the process of working with the materials that you find and discovering what's possible with them.
Although it may seem callous to say so, millions of Americans are lucky that Magic Johnson was infected with H.I.V. There is no way of calculating how many lives he has saved. No advertising agency could have invented a better, or more effective, role model.
Boxes and rectangles on the side or top of a website simply do not deliver against brand advertising goals. Like it or not, boxes and rectangles have for the most part become the province of direct response advertising, or brand advertising that pays, on average, as if it's driven by direct response metrics.
Build a good name. Keep your name clean. Don't make compromises. Don't worry about making a bunch of money or being successful. Be concerned with doing good work and make the right choices and protect your work. And if you can build a good name, eventually, that name will be its own currency.
I founded Stitch Fix to take on a very human problem: How do I find clothes I love? Like most people, I want to look stylish and feel my best. Spending a day at the mall or devoting hours of time to sifting through millions of products online is time consuming, overwhelming, and neither effective nor enjoyable. I knew there had to be another way.
The way to build your savings is by spending less each month.
It's always good to be known. You want to build your brand up, want to build your name.
Education is, quite simply, peace-building by another name. It is the most effective form of defense spending there is.
When you aren't drinking or using drugs or spending lots of money on fancy toys or basking in the glow of fame or working all the time or eating your way through the refrigerator, being hateful and angry is a very handy shield from the truth. It lets you focus on everyone else's shortcomings, and all the ways they have let you down. You can bemoan how all these broken people keep finding you somehow. That way you don't have to focus on what really matters -- the tough work of fiing what is broken inside you.
Related Authors
Anita Roddick Quotes
English
Businesswoman
Carly Fiorina Quotes
American
Businesswoman
Chanda Kochhar Quotes
Indian
Businesswoman
Ginni Rometty Quotes
American
Businesswoman
Iris Apfel Quotes
American
Businesswoman
Ivanka Trump Quotes
American
Businesswoman
Jacqueline Novogratz Quotes
American
Businesswoman
Kellyanne Conway Quotes
American
Businesswoman
Marissa Mayer Quotes
American
Businesswoman
Mary Kay Ash Quotes
American
Businesswoman
Nancy Dubuc Quotes
American
Businesswoman
Rosabeth Moss Kanter Quotes
American
Businesswoman
Sallie Krawcheck Quotes
American
Businesswoman
Sheryl Sandberg Quotes
American
Businesswoman
Sophia Amoruso Quotes
American
Businesswoman
Whitney Wolfe Herd Quotes
American
Businesswoman