A Quote by Bernice Fitz-Gibbon

To be a success in advertising you must want to fill other people with a passion for possession.

Bernice Fitz-Gibbon

Quote Topics

Advertising Fill Must Other Passion People Possession Success Want

Quote Author

Bernice Fitz-Gibbon
American - Businesswoman
1894 - 1982

Passion is passion. It's a sort of madness and possession of what you do or what you think. This is the difference of life: passion and commerce, which most of the people know as "P.C." But people have just got "C" now instead of "P."

Manolo Blahnik

I enjoy people who have passion, whether it is as a musician or whatever they do. All people who have success keep it very basic. Try your best. But without passion, you will not have success.

Nobu Matsuhisa

To hide a passion totally (or even to hide, more simply, its excess) is inconceivable: not because the human subject is too weak, but because passion is in essence made to be seen: the hiding must be seen: I want you to know that I am hiding something from you, that is the active paradox I must resolve: at one and the same time it must be known and not known: I want you to know that I don't want to show my feelings: that is the message I address to the other.

Roland Barthes

Rapport is the ultimate tool for producing results with other people. No matter what you want in your life, if you can develop rapport with the right people, you'll be able to fill their needs, and they will be able to fill yours.

Tony Robbins

Because of things like 'The X Factor' and 'Autotune', the real art of communicating a song is not treasured any more. But singing other people's songs can be an intensely personal experience. I want the songs to be vessels that people fill with their own imagination, the same way that I fill it with my thoughts and feelings.

Katie Melua

When one great passion seizes possession of the soul all other feelings are crowded out.

Lucy Maud Montgomery

The counsel on public relations is not an advertising man but he advocates for advertising where that is indicated. Very often he is called in by an advertising agency to supplement its work on behalf of a client. His work and that of the advertising agency do not conflict with or duplicate each other.

Edward Bernays

People with passion are incredibly inventive and tenacious individuals. They go way beyond the call of duty and frequently either work on their passion without pay or give more of themselves than their pay warrants. And I do not equate passion with workaholism, in which people say they love their work so much they do it all the time. Workaholics are working to fill a vacuum, or to escape, not to connect with their souls.

Janet Hagberg

We tell the for-profit sector, 'Spend, spend, spend on advertising until the last dollar no longer produces a penny of value,' but we don't like to see our donations spent on advertising in charity. Our attitude is, 'Well look, if you can get the advertising donated (at four o'clock in the morning) I'm okay with that, but I don't want my donation spent on advertising, I want it to go to the needy,' as if the money invested in advertising could not bring in dramatically greater sums of money to serve the needy.

Dan Pallotta

You hang around with good people, you play a lot of golf, and you have a pretty good life. That's what success is all about. It's getting people you like, who want to take the hill with you, who want to win, who have the passion. This is not rocket science.

Jack Welch

I don't believe in tricky advertising, I don't believe in cute advertising, I don't believe in comic advertising. The people who perpetrate that kind of advertising never had to sell anything in their lives

David Ogilvy

Here is the basic rule for winning success. Let's mark it in the mind and remember it. The rule is: Success depends on the support of other people. The only hurdle between you and what you want to be in is the support of other people.

David J. Schwartz

Your job, work, life assignment must be the spark that fuels your fire. It must be a passion that you pursue. You must want it enough to do it for free. You must be willing to stick with it, taking the ups and downs, giving it all that you are for as long as you can! You’ve got to taste it, smell it, know it whether you are awake or asleep. If you do not have a lustful passion for your work, you really need to find something else to do.

Iyanla Vanzant

The faults of advertising are only those common to all human institutions. If advertising speaks to a thousand in order to influence one, so does the church. And if it encourages people to live beyond their means, so does matrimony. Good times, bad times, there will always be advertising. In good times, people want to advertise; in bad times they have to.

Bruce Barton

Failure turns into success. It looks like it happens overnight to other people, but it's just one person's determination to get past a certain goal. Everybody thinks it's an overnight success, but it's not. It's something someone has been working very, very hard on, and more than likely, has been too embarrassed to tell anybody. No one really wants to show other people their failures. They want to show their success.