A Quote by Johan Renck
I began my career as a recording artist, and eventually I started directing my own music videos.
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When I started, I was 23 years old directing my own music videos; I'm co-producing on my album; I'm hands-on with everything. I'm more than just a pretty boy: I'm an artist. I'm not saying I'm a hip-hop music artist, I'm an artiste.
I started out as musician and recording artist but quite soon started to do my own videos. One thing led to another, and soon I was making videos for a living.
When I started trying to become a director, I started shooting low budget short films, 50-dollar music videos, making my own stuff. That eventually led to commercials.
My two favorite parts of what I do are definitely writing the music and then writing and directing the videos to support each song. As well as doing my own makeup and styling for the videos.
We started recording videos around our house, like, doing dumb stuff. Going four-wheeling or whatever. Then we found out about YouTube and fell in love with it and started uploading our videos.
Directing music videos, especially ones that are concept/narrative driven is challenging in itself, but Directing a music video within a digital video environment is even more difficult.
I started doing non-surf stuff like commercials, short films, and music videos and just started expanding my filmmaking that way. I started doing that more for a career: you know, it was paying the bills, and it was challenging. I was stimulated by it.
I started making music videos in my twenties and made my first feature, 'Guncrazy,' at 29. I then spent the greater part of my thirties directing features.
I'm always writing my own music, recording my own music, even if I am 9/10 of the time recording stuff for other people. I'm still working on my own creative endeavors.
In terms of my career, it began in earnest when I was living in Boston. I started doing my own films, working initially as an editor and editing assistant - briefly - at WGBH, as an editor on other people's movies, trying to get some experience under my belt, but eventually just doing my own short films, doing them my way.
I guess you could say the beginning of my career as an actress was when I started performing in music videos.
I started directing videos at the same time that Michel Gondry was starting to direct videos, and I watched what he'd do. They all seemed to be pushing some new visual effects idea, but never just for spectacle. They all captured a feeling.
Someone's career that I admire would have to be Justin Timberlake's because he started off on Disney and he made this huge film career and huge solo music career. I really respect him as an artist.
Eventually, I began singing in various shows. It was then that I started appreciating the breadth and depth of Hindi film music.
A Red camera is the best. When I started shooting videos, I had to pay ten thousand dollars just to rent one. I was like, 'I do all these music videos, and I still don't own a Red camera?' So I spent about a hundred thousand dollars to buy one. My own bread. Boom!
My grandma passed in '78, and that's the year I started recording. It's also the year that my dad retired from his career. So it's funny how torches get passed on, and you feel a responsibility to be connected to the music that they did and try to carry it on in your own way.
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