A Quote by John Lasseter
I think that the entertainment industry and the entertainment press tends to focus on opening weekend box office as a measure of the success of a film and I think the true success is out there in people's homes and how much they absolutely love these characters.
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Fortunately for me, I don't come from the school where you only measure success by how much money something makes or whether it has a big box-office weekend. I measure it by how much people actually participate in the process.
I think the success of a film is very important to an actor. It depends on how many people go to watch your movies; the more the merrier. Nobody wants to do a film for five people. You work so hard that millions of people watch the movie; this is directly related to box office success.
Ultimately, at the end of the day, we are humans and I am here in the entertainment industry for experiments, to create new characters and to tell stories, that's it. I don't think much about success. It will keep changing with every project.
I think that the entertainment industry itself has a history of chasing success. Any time a hit product comes out, all the other companies start chasing after that success and trying to recreate it by putting out similar products.
Box office figures are not something that can decide the success of a film on its own, but they are one of the many yardsticks that help me measure how well a film has been received.
You can measure films on box office success, or people lovin' the movie whenever they see it. That's what I measure my movies on. How much people love these movies after they get a chance to see them, no matter how they get a chance to see them.
Digitization has altered the nature of the film industry. Social media, especially, has become a decisive factor in determining a film's box office success.
Unnamed entertainment industry moguls are now telling the New York Times that they intend never to work with Mel Gibson again. After all, how dare Mel Gibson challenge the public by producing a film that spurs public discussion, that pushes the envelope, that takes an old story to a new level. How dare Mel Gibson follow his own passion as a filmmaker. How dare he make $20 million on the opening day box office!
I would never make a film because I think it's going to be a box-office success.
Success has nothing to do with box office as far as I'm concerned. Success has to do with achieving your goals, your internal goals, and growing as a person. It would have been nice to have been connected with a couple more box office hits, but in the long run, I don't think it makes you happier.
One of the reasons for The Walt Disney Company's long- term success is really the first of Dr. Deming's famous points, "create constancy of purpose." In his professional career, Walt's major passion was to provide the finest in family entertainment. For the most part, for nearly a century, the Company has stayed true to that legacy, and has set the standard for the entire entertainment industry.
The effort always remains that my new film outdoes my last in terms of performance and gets better box office success. Box office is the sole reason why I do films.
The government is already involved from an entertainment standpoint. I mean, they regulate a large part of our entertainment. What we're trying to do as an industry is be proactive and drive it much more positively, much more effectively, than the government can, and that's what the ESA is all about[....]We think we're doing a pretty effective job, and certainly from an Nintendo perspective, we think the ESA is the way to go.
I think there's often a negative associated with being passionate or geeky about entertainment, but for me, entertainment has always been a greater, psychological escape, so I think it's unfortunate when others don't appreciate the depth of passion entertainment offers.
I'd be curious to find out, but I don't think people in the entertainment industry are proportionally more or less serious politically than anyone in the landscaping industry.
You do the work and you want people to see it; but, um while I'm doing the work, the result doesn't matter at all to me. Ultimately, I don't, I don't care whether the film is - you know - some big giant box-office bonanza and I don't care if its a complete flop. To me, when a film gets made and it's actually finished it's a success. They're all a success in their own way.
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