A Quote by Karen Civil
For blogs today, it's really about content creation and partnering with a brand. You can get the news in so many forms and so many places. A tweet now is enough to tell you about a story. People don't have to click to go to your site.
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There are so many people that don't spend enough time loving themselves and there are so many people that go through so many difficulties. I wanted to make a brand Treasures Within where people can actually stand up and talk - I've given a platform to other people to voice their opinions. With my brand, I go to different places like youth centres and colleges to promote body confidence. I'm an anti-bullying activist, so I talk about that as well and I like to hold events like this where I'm able to promote such amazing things.
People can get their news any way they want. What I love about what's happened is that there are so many different avenues, there are so many different outlets, so many different ways to debate and discuss and to inquire about any given news story.
Main thing is to publish. Blog, tweet, write, photograph, tweet, video, code, play around with data - or a combination of all of the above. a) it will keep your journalistic ‘muscle’ in practice. b) if you’re any good, you’ll get noticed. And bear in mind you can do these things at other places than conventional news organisations. Many businesses, NGOs, arts organisations, public bodies, universities, etc are now publishers of extremely high quality stuff. Good places to practise your craft before moving on.
The issues for journalism and journalists, we see obvious places where presentation is very different in a digital space from traditional print. If you go to a New York Times homepage, you cannot get to a story about the Ukraine without a click-off on a banner ad or a slide show. They're not alone in that - you think you're clicking on a video about a news event and you have a 30-second ad that you have to watch before you can get to it.
I'm learning so much about my style just having access to so many things now. Growing up in Cincinnati, we really didn't have much money so it was really about places where you can go to get the most for the least.
I also like to use a sensational headline. Many people read blogs in aggregators, which generally show only the headline. So you have to give people a reason to click through. Blogs need to be real and personal. Reading it should be like hanging out with you. I play music for my readers. I show them videos I like. I tell them what I did over the weekend. And I tell them what is happening in the technology, Internet, and VC markets.
People will come to your site because you have good compelling content. You need to hit it from all angles: blog posts, articles, graphs, data, infographics, interactive content - even short pictures when you Tweet.
I heard John Wells say something really smart, many years ago. He said, "Assume your audience is really intelligent. Assume that they are really smart, and tell your story that way." So, for me, it's about never assuming that they will go away because they're not entertained.
So many people are looking for news on the go. If you really want to understand the world, you're not going to by consuming news in the form of bite-sized haikus. I'm sorry to step up on a soapbox, but I have strong feelings about this.
People don't listen to terrestrial radio. They don't find their music that way. They don't get their news that way. They go to blogs. They go through Sirius/XM. They go through all these different places.
Essentially, you become a top tweet because so many people are engaging with that tweet. They're either retweeting it, or they're favoriting it; they're doing one of many things to indicate to us that that tweet is interesting and engaging to users.
[Facebook] is shaping a broader web. If you look back for the past five or seven years, the story about social networking has really been about getting people connected... But if you look forward for the next five years, I think that the story people are going to remember five years from now isn't how this one site was built; it is how every single service that you use is now going to be better with your friends.
You won't be exiled to permanent unemployment just because there's a picture somewhere of you holding a red Solo cup and looking underage. But, your Google results tell a story: Have you been in the news? Authored articles or blog posts? What types of topics do you frequently tweet about?
When I see a news story on a site, about a movie that I'm interested in, it's like the mouse going for the pleasure button and I click it. But then, when I see the movie, it's like, "Oh, I would have enjoyed the movie that much more, if I hadn't known that."
The idea for Not For Sale originated as a simple brand to tell as many people as possible about what we are trying to achieve - "people are not for sale". The brand is a straight forward message and communicates the mission clearly.
I think it's important to humanize history; fiction can help us remember. A lot of books I've read in the past have been so much more important than textbooks - there is an emotional connection with one particular person. I'm very much of a research-is-important type of fiction writer, even for contemporary fiction. I wrote about blogs in America and I've never blogged. But I read many, many blogs - usually about feminist things, or about race, or about hair.
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