A Quote by Lisa Gansky

Your brand is your public identity, what you're trusted for. And for your brand to endure, it has to be tested, redefined, managed, and expanded as markets evolve. Brands either learn or disappear.

Lisa Gansky

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Brand Brands Disappear Either Endure Evolve Identity Learn Markets Public Tested Trusted Your

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Lisa Gansky
American - Businesswoman
Born: May 1, 1961

Your brand is your public identity, what you're trusted for. And for your brand to endure it has to be tested, redefined, managed and expanded as markets evolve. Brands either learn or disappear.

Lisa Gansky

Whatever you and your team decide your new brand will stand for, deliver on that promise. That's the only way you'll ever control your brand. And beware: brands always mean something. If you don't define what the brand means, your competitors will.

Richard Branson

As an entrepreneur, one of the biggest challenges you will face will be building your brand. The ultimate goal is to set your company and your brand apart from the crowd. If you form a strategy without doing the research, your brand will barely float - and at the speed industries move at today, brands sink fast.

Ryan Holmes

Just build your brand from day one, man. Your brand is your name, basically. A lot of people don't know that they need to build their brand, your brand is what keeps you moving.

Meek Mill

Between the time I first started working in advertising in 1998 and now, the word brand has replaced identity. We are no longer individuals so much as we are brands. We're individual brands. Individuals are basically left to define their individuality by staying off the internet, which in and of itself can be a brand, the opting-out brand.

Joshua Ferris

There are two brands of discontent: the brand that merely fosters greed and snarling and back-biting, and the brand that inspires greater and greater effort to reach the desired goal. Which is your brand?

B. C. Forbes

Your brand is your name, basically. A lot of people don't know that they need to build their brand; your brand is what keeps you moving.

Meek Mill

What's your brand? If you can't answer that question about your own brand in two or three words, your brand's in trouble.

Al Ries

As the founder of your company, you must be in love with your brand and inspired by your brand's mission if you have any hope of getting press for your product.

Jason Calacanis

Yeah, every artist I think should look at themselves as a brand because the more appealing your brand is, the more money you can make off your brand.

Lil Jon

Above all else, protect your brand. If you or your company doesn't live up to your brand's promise, own up to your error.

Judy Smith

If you can work a brand successfully into the narrative of your product, then it's really cool. Then people actually take the brand up and say, 'My positive experience in your product is directly connected and influenced by this brand and that worked great.'

Max Levchin

It's this simple: You are a brand. You are in charge of your brand. There is no single path to success. And there is no one right way to create the brand called You. Except this: Start today. Or else.

Tom Peters

Don't wait till you are big before you begin building your brand. Build a brand from scratch alongside your business.

Richard Branson

When you build your own brand, people will still return your phone calls regardless of the call letters or where you actually work, because they now know you and they trust you in what you have to say and what you're doing. That, to me, is the most important aspect when it comes to building your brand.

Roland Martin

A Quote by Lisa Gansky

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