A Quote by Lynda Resnick
What is your Unique Selling Proposition? What makes you different than your competitors? Wrap your advertising message around that USP and communicate it in a clear and concise manner.
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Being from a different city is my USP - my unique selling point.
Online advertising may not be much more successful than an old double-barrel, but - like a good spray of buckshot - it makes up for its lack of accuracy with sheer volume. There are 10 unique ads listed with every Gmail message in your queue, each tied to the message content. And a paying sponsor.
In industries where a lot of competitors are selling the same product - mangoes, gasoline, DVD players - price is the easiest way to distinguish yourself. The hope is that if you cut prices enough you can increase your market share, and even your profits. But this works only if your competitors won't, or can't, follow suit.
Achieving goals is a creative process. The first step in the creation of your primary goal takes place in your conscious mind. Through the aid of your senses and/or your imagination, you must form a very clear, concise image of yourself already in possession of your goal.
When you are young, it's deeply annoying to be told that certain things are a condition of your youth. There's almost always some condescension in the proposition that your reality, your hopes, your frustrations, are just a condition of your age, that what feels unique to you is a very common thing after all.
You really need a unique selling proposition, and people need to care about that unique selling proposition.
Ultimately a life message shouts more clearly and loudly than a brand message. Your image may communicate an outward brand, but your life shouts the real inner message.
The trouble with you is that the only way you can communicate is through art. You’ve never learned to communicate your feelings to a man. You don’t even want to communicate in a relationship. You think that if you open up to love, you’ll lose your independence or your self-expression or creativity or whatever you call all that passionate, wonderful stuff that makes you feel alive inside.
As one of my creative writing professors once said, there are only seven plots. What makes those plots different is how you handle them, your voice, your style, and your way of thinking. That’s all. People can mimic your style, but they can never achieve your unique point of view.
Because God gave you your makeup and superintended every moment of your past, including all the hardship, pain, and struggles, He wants to use your words in a unique manner. No one else can speak through your vocal cords, and, equally important, no one else has your story.
You have to understand who you are and figure out a way to communicate it. It might be in a different industry, but it's about what pumps the blood through your veins, what makes you excited, what pushes your buttons. And then discovering the best way to communicate that, no matter how big or small; it's what you stand for, what you believe in, and what reflects who you are.
If you want to open a supermarket chain and put your face all around the globe, selling your baby and your dog, if it makes you happy, who am I to disagree, as the song goes. But it's not for me. I've always tried to keep my integrity and keep my autonomy.
I think we all, as drivers, come to the table with a package. It's either your speed and raw talent, your sponsorship money, your nationality. For me, one of my unique selling points is my gender, without a doubt.
Fighting teaches you a lot about yourself. When you fight you are in a situation where failure can happen. This chance of failure forges your character in many ways and makes you realise how mentally tough you have to be as a fighter. This mental toughness will transfer into your everyday life, giving you drive and a clear concise attitude, where giving up is not an option
Daily Mojo: Your main competitors are not others in your industry. Your main competitors are distractions. Don't let them beat you - stay focused
The unique selling price (USP) of 'Sat Shri Akaal England' is its jokes and punches that come so naturally that we didn't have to put in additional effort.
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