A Quote by Lynne Doughtie

Strategy is the starting point for a transformation that needs to occur and how that company must change to win. — © Lynne Doughtie
Strategy is the starting point for a transformation that needs to occur and how that company must change to win.
Just as a company needs a strategy to capture market share, a company needs a strategy to encourage actions that reflect their core values.
The solution begins with a deeper transformation that must occur in each of us. I AM isn’t as much about what you can do, as who you can be. And from that transformation of being, action will naturally follow.
The communications of humanity obviously are trending towards that future point at which virtually all information will be spontaneously available and copyable at the individual level: beyond that, a vast transformation must occur
The IT organization can't drive or lead a digital transformation. It has to come from the business and the business strategy, because they're fundamental to how a company or an organization evolves.
I used to believe that you could change the culture or behavior of a company. I still believe it's possible, but it is at least a five to ten year process, if you are successful at all. More recently, I have been attracted to the ideas of the behavioralist, Edgar Schein. Schein has argued that you cannot change the culture of a company, but you can use the culture of a company to create change. It's an interesting approach to overcoming resistance. And if you can change how a company does its work, you might eventually be able to change how its people think.
When you're coming into a company and, you know, have to do a transformation, what you really want to do is look at the company and say, 'Okay, here are the parts that the company does well. How do we get those genes to hyper-express? The genes that are getting in the way, how do you turn those off?'
As a scientist, the starting point is always the facts of the matter, whereas often, in politics, the starting point is how does this play in the next election.
Learning how to interact with customers is something that anyone starting any business must master. It's an amazing opportunity to be able to learn the ropes at an established company and then employ your expertise at your own company.
Strategy is not the consequence of planning, but the opposite: its starting point.
For things to change, you have to change. For things to be different, you have to be different. Before financial success can occur personal growth must occur.
My biggest fear is that we [Unilever company] at one point in time will not be able to attract the best and brightest [workers]. I don't worry so much about the business, the strategy. If we can continue to attract the best, I know they will ultimately figure out how to run the company in a very tough environment.
He who must needs have company, must needs have sometimes bad company.
You might have heard about a transformation that can occur when someone first sees Earth from space - how it becomes harder to think about 'my country' or 'my people' and harder not to think about 'our planet.' I can tell you, that transformation is real.
I got an album concept called 'Exit Strategy,' that might be one of my last ones. It's a term they use in business when you build companies. You create an exit strategy as you make a company. You don't wait till you're five years in it; you create a exit strategy as you make the company.
There is a policy response that needs to occur. There is also a technical response that needs to occur. It is the development community that can really craft the solutions and make sure we are safe.
Well-struck baseballs must land safely in the gloves of fielders; borderline calls must go the way of the artist on the mound. Pitch selection must be on point. Defensive genius must occur. And everyone must adhere to the time tested baseball tradition of superstition.
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