A Quote by Matt Mickiewicz
Ultimately a good logo is something that people recognize instantly and relate to.
Related Quotes
A poor logo doesn't mean a business will fail, and a good logo doesn't mean it will succeed - it just helps. Ultimately a good logo is something that people recognize instantly and relate to.
I think that you could design a terrible logo for a good company with great people and they could build it into a great program. Alternatively you could design what seems to be a brilliant logo for people who are not smart or energetic or are incapable of associating with anything positive and it would become a terrible logo.
I think the biggest lesson to be learned is that it is almost impossible to just throw a logo on a video. A lot of people think that if you make a really popular video, I can get Pepsi to put a little logo on there and they will pay me a lot of money. We wanted to create something that wasn't just a "slap a logo on the video."
When people see the Cubevision logo, they should know it's something good, something worth checking out.
People are good people. If they know what's going on, and they can relate to it, they can be moved to do something. If they can never see it or never relate to it, they continue to stay disconnected.
If you can't have a good time and smile and relate to people across race and class, then the success that you have ultimately is just sounding brass and tinkling symbol.
I would never wear anything with a logo. That I really find difficult. It's a frustration that I'll find a nice shirt or something and it's got 50 prints of the logo on it - why do they do this?
No matter what language you speak, music can relate to you in some way, and when that 'Tip Toe' beat drops, it can instantly do something to you. It has the power to move you.
When you become an actor, at some point you look for something that brings you back to your roots. You find something that people around your neighborhood can relate to. People that you're close with can relate to.
A logo doesn't need to say what a company does. Restaurant logos don't need to show food, dentist logos don't need to show teeth, furniture store logos don't need to show furniture. Just because it's relevant, doesn't mean you can't do better. The Mercedes logo isn't a car. The Virgin Atlantic logo isn't an airplane. The Apple logo isn't a computer. Etc.
I want people to really recognize that this is what I am naturally good at: I'm really good at making music and describing your feelings vicariously through my experiences, through my past and my future. I want people to relate to me in multiple ways and be versatile in my music.
I hate these people, the Rams and their owner, Georgia Frontiere, for what they did, taking the Rams logo with them when they moved to St. Louis. That logo belonged to Southern California.
When I walk into a Best Buy, I now see, right from the front door, a giant Apple logo. I see a giant Samsung logo. I see a giant Microsoft Windows logo. And those are stores within a store.
I think, ultimately, people are looking for real heartfelt true stories. They want to engage with them, they want to relate (to) them and, ultimately, they want to have hope.
In fine arts, when you make a painting, it's just a painting. But if you make a painting in the entertainment industry, it can be an album cover or a t-shirt or a logo. I like that entertainment has this usefulness - that it's ultimately trying to make a bunch of people feel something, and to think about life and be able to use things that were so simple and direct but potentially have a really powerful effect.
Ultimately, we as a band just write what we write. Some of it's very serious, and even in the serious songs, there's sometimes an angle of levity. I think that's just how we communicate naturally and to shy away from that would be, first of all, boring for me, but also it wouldn't ring true to who I am or the way I relate to people or the way we relate to people as a band or the way we relate to the audience. Humor is a big part of it, but we also take our craft very seriously.
