A Quote by Oliver Stone
A lot of the good cameraman who we used are doing television work; they're doing commercials for a lot of money. And the commercials look incredible. But what's it about? I made three major commercial campaigns. I enjoyed it, I experimented with it, and at the end of the day I felt no satisfaction. It was like having a fast food lunch.
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A lot of people are like, "You're doing commercials?" And I honestly feel like those Sierra Mist commercials are better than a lot of sitcoms I get offered. It's hard work, and I'm paid a lot of money, and I do it because I love the soda.
I did a lot of commercials starting in about '75, yeah. Well, not 'a lot'; I never was a big old commercial gal, but I made a good living. I didn't immediately make 'a living' at commercials; the first year I made maybe a living was about '80. I had a great year in '85. I had a nice little supplement.
The Bush campaign for re-election has officially begun. They're actually running television commercials. Have you seen any of the television commercials? In one of the commercials, you see George Bush for thirty seconds. In another commercial, you get to see George Bush for sixty seconds - kind of like his stint in the National Guard.
I made quite a lot of money in commercials and I decided when I got out of school to take singing lessons so I could get into singing commercials, too.
I actually like doing commercials. I don't like doing them to the exclusion of everything else, but I like doing them. The 30-second format is very hard. I sometimes call it American Haiku. And I think some of the commercials I've done are not so bad.
The thing is, that great actors are everywhere. They're everywhere. They're doing good parts on television. They're doing television commercials. They're doing local theater. There are so few opportunities.
I loved doing commercials when I did commercials. I made a living. I worked in front of a camera. I could do plays for free.
I don't audition for "on-air" commercials - the ones where your face can be seen. I've auditioned for voiceover campaigns that I haven't gotten, but I don't really want to be seen in a commercial unless it's a product that I really love. Like, if Adidas asked me, I would do it in a heartbeat. But I did a Reebok commercial, one for Pep Boys, one for Dunkin' Donuts. I auditioned for commercials, but I really couldn't stomach it. It just didn't feel right.
I was the singing voice of a cartoon character. I did dog food commercials. I did a lot of commercials, actually, and helped pay my rent and my classes. Then I'd get one good line or two good scenes. I was building my career and building my own experience and learning technically what it was like to be on a set and all of those things.
I have never made money selling records. I have never really made money touring, either, or with merchandise, surprisingly. But I do make money by just having my songs in the background of television shows or in commercials or movie trailers. That's been really good.
I wake up every morning bolt upright, whether it's a commercial, not that that's a good thing or a bad thing, because I shoot commercials in between movies. But whether it's a commercial or a movie where I'm shooting a major train wreck, the thing that worries me most is when I'm doing a performance thing.
I was aware of the possible biases you could get as a commercial director, like being too concerned about the technical aspects of the form rather than anything of substance. If you keep working in commercials, you can get trapped in a very superficial way of thinking. I always used commercials as an exercise for filmmaking, like going to the gym.
Television screens saturated with commercials promote the utopian and childish idea that all problems have fast, simple, and technological solutions. You must banish from your mind the naive but commonplace notion that commercials are about products. They are about products in the same sense that the story of Jonah is about the anatomy of whales.
Many times I'll improvise it, which isn't done a lot in movies or commercials. But a lot of my commercials are improvised.
I like alternating commercials with movies, because it keeps the pace up. You can't slack on a commercial. You need to go fast. That's a terrific piece of action, I think if that was scheduled for a movie, you'd put that in for two or three days worth of work.
Some Trumpsters asked me if it was really a problem that Trump doesn't have money to run commercials now. And I said he doesn't have the money, just doesn't have the money. "That's not good. He needs to be running commercials."
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