A Quote by Satish Kaushik

Today audiences are not just watching films for stars but are rather looking at stories. — © Satish Kaushik
Today audiences are not just watching films for stars but are rather looking at stories.
Stars work because of familiarity. They fill theatres because audiences know who they are. There is a brand equity. But there are films strong enough to not need stars, or films that should not be made with stars at all, where only fresh faces will do. So I make the decisions accordingly.
If you work with big stars, then they become the lead actors. It's not that I don't want to do films with big stars, but I would rather do the films where I get the title roles.
By about age 12, I would prefer to stay up and watch the stars than go to sleep. I started learning. I started going to the library and reading. But it was initially just watching the stars from my bedroom that I really did. There was just nothing as interesting in my life as watching the stars every night.
People don't wish to watch masala films of the '50s any more. Audiences do not want loud films at all. They are watching Netflix and Amazon that have fresh ideas.
Sometimes, big budget movies with big stars also flop, and sometimes small films manage to win the heart of audiences. Ultimately, it is the viewer who is the king and it depends on the liking of the audiences.
You just have to ensure that you make good films because audiences today have become picky and smart, and rightfully so.
My audiences love watching my films.
Instead of signing 10 films a year, I'd rather do a couple of films where I can give my best performance and am appreciated by audiences.
Reality TV has blown away the need for a roster of familiar faces in films. Plus, films became franchise and didn't need stars. But the real difference between stars and celebrities is that stars have training and talent, and celebrities just have exposure.
I think indie films are really important, because they show the studios and the audiences when they see them, great stories. Really interesting, small stories.
In the olden days films used to become huge hits because of family audiences. But nowadays certain films cater to youth audience and once that is exploited then the film stops. and some films are for a mature audience. My aim is to satisfy all the sections of the audiences.
I think that stories, and the telling of stories, are the foundations of human communication and understanding. If children all over the country are watching films, asking questions and telling their stories, then the world will eventually be a better place.
Sony is looking at 'Descender' as a franchise of films rather than just one movie.
Not just beautiful, though — the stars are like the trees in the forest, alive and breathing. And they’re watching me. What I’ve up till now, what I’m going to do — they know it all. Nothing gets past their watchful eyes. As I sit there under the shining night sky, again a violent fear takes hold of me. My heart’s pounding a mile a minute, and I can barely breathe. All these millions of stars looking down on me, and I’ve never given them more than a passing thought before. Not just the stars — how many other things haven’t I noticed in the world, things I know nothing about?
Films of stars as well non stars are working at the box office. People look out for content driven films.
I'm personally looking for artists that are along the lines of today's pop stars. Whether it be a Rihanna or a Justin Bieber or a Kanye West or a Beyonce or a Lady Gaga, I'm looking for talent that's like that, that's what I love.
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