A Quote by Sergio Zyman
The sole purpose of marketing is to sell more to more people, more often and at higher prices. There is no other reason to do it.
Related Quotes
When we look for success, it should be for the sole purpose of boasting sincerely in Christ. There's no other reason for it. Success is only worth it when the more intense it gets for you, the more you find yourself bragging for his glory rather than your own.
In almost every walk of life, people buy more at lower prices; in the stock market they seem to buy more at higher prices.
Drink has shed more blood, hung more crepe, sold more homes, plunged more people into bankruptcy, armed more villains, slain more children, snapped more wedding rings, defiled more innocence, blinded more eyes, dethroned more reason, wrecked more manhood, dishonored more womanhood, broken more hearts, blasted more lives, driven more to suicide and dug more graves than any other evil that has cursed the world.
Having a higher purpose is more than just about profits. You actually end up making more profits in the long run because employees really are a lot more engaged and customers see the higher purpose in the company.
In the richest country in the history of the world, this Obama economy has crushed the middle class. Family income has fallen by $4,000, but health insurance premiums are higher, food prices are higher, utility bills are higher, and gasoline prices have doubled. Today more Americans wake up in poverty than ever before.
Modern medicine has presented us with a Faustian bargain: Our aging bodies can bankrupt our children and grandchildren. We have run into the 'law of diminishing returns' in health care, where we are often doing more and more, with higher and higher technology, at more and more cost, for less and less benefit.
We all need to become more customer-focused and recognize the power of marketing to sell more diamonds.
The sole constitutional office of language being to express our ideas and sentiments, it becomes more and more perfect and useful, the more effectually it subserves this sole end of its creation.
One market paradigm that I take exception to is: Buy low and sell high. I believe far more money is made by buying high and selling at even higher prices.
Drug companies say they need to charge ever-higher prices to cover their research costs, but they spend far less on research and development than they do on marketing and administration, and afterwards they actually keep more in profits.
In Rome people seem to love with more zest, murder with more imagination, submit to creative urges more often, and lose the sense of logic more easily than in any other place.
I think, at the end of the day, you have to reduce friction to businesses, ideally to zero, so that more and more entrepreneurs can create more and more jobs with higher and higher disposable income.
As someone who writes novels that are often set in other periods of time or other ages or other landscapes, there's a certain element of research I have to do, and often, the more laconic people are, the more interesting they become.
... the more I learned, the more conscious did I become of the fact that I was ridiculous. So that for me my years of hard work at the university seem in the end to have existed for the sole purpose of demonstrating and proving to me, the more deeply engrossed I became in my studies, that I was an utterly absurd person
This morning, prompted by increasing concerns about terrorism, oil prices reached a record high as the cost of a barrel of crude is a whopping $44.34. Wow, it seems shocking that a product of finite supply gets more expensive the more we use it. Now the terror alert means higher oil prices, which oddly enough means higher profits for oil companies giving them more money to give to politicians whose policies may favor the oil companies such as raising the terror alert level. As Simba once told us: "It's the circle of life."
So, you're seeing the Rolls-Royces and the Bentley's still selling for big prices. You're seeing jewelry still selling, art works at auction. There was a diamond that sold for I think 38 million, 48 million, something like that just a week ago. So prices are back up to their highs, getting stronger and more and more people seem to have more and more money to spend.
