A Quote by Steven Levitan

Some estimate Hulu IPO could bring in $2 billion. What will the content providers get? Zero. What is Hulu without content? An empty jukebox. — © Steven Levitan
Some estimate Hulu IPO could bring in $2 billion. What will the content providers get? Zero. What is Hulu without content? An empty jukebox.
We saw Hulu as an opportunity to broaden our audience for ABC content.
I acknowledge that Hulu's easy accessibility probably keeps some people from pirating. But a respected industry analyst says less than 5% of TV content is being stolen today.
The one thing that's important to know is Hulu's not looking for traffic to be sent to hulu.com from its relationships with Yahoo and Fancast and MSN.
Hulu understood how much content costs. By remaining defensive, YouTube is losing various aspects of video - long-form, for example - to other companies.
Thanks to Netflix and Hulu, people are getting more and more used to consuming longer stretches of content on their televisions or computer screens.
I'm an Amazon Prime member. I subscribe to Netflix and Hulu, and they have great user interfaces and some excellent original programs. But what truly distinguishes all three of these services is the utility of their vast libraries of acquired content, which also is a part of what makes each a platform, even if it has a 'house brand,' too.
There are literally tens of thousands of very good content providers in the world that don't distribute their content through TV channels.
I believe that the brain has evolved over millions of years to be responsive to different kinds of content in the world. Language content, musical content, spatial content, numerical content, etc.
Digital piracy needs to be addressed. Without content protection, investment in content can't be supported. We need secure distribution. If you (telecommunications equipment and software makers) help us, we will make it easier for you to distribute our content.
The futures of Crackle and Hulu and so forth become more and more important as we connect to more and more devices. We need our content to make our services as attractive as Apple's or Amazon's or Microsoft's. We're in a brave new world of fierce competition.
At a macro level, it's balancing the needs of consumers, advertisers and content owners. And if you talk to any one of those three customer sets in isolation, often times you won't delight the other two. So the hurdle we faced with Hulu Plus was, how can we thread this needle in a way that delights all three customer sets?
If we continue to treat content as an extra to information architecture, to content management or to anything else, we miss a bright opportunity to influence users. Content is not a nice-to-have extra. Content is a star of the user experience show. Let’s make content shine.
It's very hard to just have a pure form like a Hulu or a YouTube to be successful in China because our view is, users come to a platform; they really don't care whether it is professional or whether it's a user-generated, or it's premium, you see. They want to come to a big database to be able to find the content they want.
Digital platforms are worthless without content. They're shiny sacks with bells and whistles, but without content, they're empty sacks. It is not about pixels versus print. It is not about how you're reading. It is about what you're reading.
We are moving rapidly from an era of an oligopoly of content providers to an oligopoly of content controllers: new choke points. This is not media consolidation in the traditional sense, where a few huge conglomerates used economies of scale to dominate journalism by dominating the local and national agendas. This consolidation, to a very few companies plus increasing government intervention, is even more dangerous - and information providers of all kinds are finally starting to grasp what’s happening.
When I saw the original versions of 'Virasat' and 'Gardish,' I felt the content was so good but that they had shot the films very badly. I knew that if I could get such content, I could shoot it much better. That was what I did.
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