A Quote by Sydney Pollack

The marketing of anything is full of exploitation and lies and hype.

Sydney Pollack

Quote Topics

Anything Exploitation Full Hype Lies Marketing

Quote Author

Sydney Pollack
American - Director
July 1, 1934 - May 26, 2008

If you hype something and it succeeds, you're a genius - it wasn't a hype. If you hype it and it fails, then it was just a hype.

Neil Bogart

Smart marketing is about help not hype.

Jay Baer

If you're an artist who's built on marketing and hype then most likely I won't listen to you.

Mac Miller

We wanted a pet food based on sound scientific principles and truth, not marketing hype.

Dick Van Patten

Everybody's saturated with the marketing hype of next-generation consoles. They are wonderful, but the truth is that they are as powerful as a high end PC is right now.

John Carmack

The best system I've ever seen for intellectual distribution is the direct selling business-also known as one-to-one marketing, network marketing, referral marketing or relationship marketing.

Paul Zane Pilzer

The Internet is going to change marketing before it changes almost anything else, and old marketing will die in its path.

Seth

Often, the disconnect between the marketing hype around a new product and what the product actually does is astounding.

Mitch Kapor

I can say with confidence that I never bought into the hype, and I made sure that the people around me didn't buy into the hype, and I did not surround myself with people who fed me the hype. And I'm glad of that as well.

Barack Obama

The greatest way for people to experience a comedy is to go in not knowing anything about it. But because of marketing, it's impossible. Marketing meaning that in order to get people to come you can't just go, 'Hey, there's a great movie - we're not going to show you anything from it but trust us!

Paul Feig

I found marketing to be highly descriptive and prescriptive, without much of a foundation in deep research. I brought in economics, organization theory, mathematics, and social psychology in my first edition of Marketing Management in 1967. Today Marketing Management is in its 15th edition and remains the world's leading textbook on marketing in MBA programs. Subsequently, I wrote two more textbooks, Principles of Marketing and Marketing: an Introduction.

Philip Kotler

Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for.

Christine Comaford-Lynch

In fact my first film ran for about 400 days. It all depends on hype, marketing and publicity, which are actually more expensive than the actual film.

Suhasini Maniratnam

The marketing of my movies is something I have no control over! I usually am shown things to give input beforehand. Some directors get really involved with that, but it's not what I do. I don't know anything about marketing; it's not my skill set!