A Quote by Thomas Frank
These days, of course, the focus of talk about popular liberation through products is mostly associated with the Internet. I've been collecting computer ads and ads dealing with Internet industries.
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When you're reading a newspaper and you're seeing ads on the page, it's not kind of invasive. Like, it's on the page next to the article. You can look at it or not. You can turn the page when you're ready. On the internet, the ads - many of the ads - just are so controlling. They insist that you see them.
In our case, we focus on quality, and we have a very simple model. If we show fewer ads that are more targeted, those ads are worth more. So we're in this strange situation where we show a smaller number of ads and we make more money because we show better ads. And that's the secret of Google.
The 24/7 internet connection means we're never really free and we always feel behind. The Internet also continually entices us to explore its options through hyperlinks and ads so we can spend a lot of time on things for which we have little to show, adding to our unrest.
When we talk about computer network exploitation, computer network attack, we're not just talking about your home PC. We're talking about your cell phone, and we're also talking about internet routers themselves. The NSA is attacking the critical infrastructure of the internet to try to take ownership of it. They hack the routers that connect nations to the internet itself.
I think that the Internet is going to effect the most profound change on the entertainment industries combined. And we're all gonna be tuning into the most popular Internet show in the world, which will be coming from some place in Des Moines. We're all gonna lose our jobs. We're all gonna be on the Internet trying to find an audience.
I don't think anyone would object to Facebook selling ads or having ads directed at me, as long as people didn't think those ads were manipulated by personal data.
A lot of association on the internet is highly constructive. There are people interacting, interchanging ideas, making plans, coordinating activities; take any of the popular movements, a lot of the organization is through the internet. We want to have a demonstration or we want to have a meeting, its done through the internet. I think that's all to the good.
I am so spoiled. I cannot watch a show where it gets interrupted for ads. I have to TiVo it and skip through the ads, because the culture of advertising is so false and phony that I just... ugh, you know?
In an odd sort of way, the computer and the Internet is the hermit's ideal form of communication. You don't have to see anyone. To send an email, you don't have to talk to anyone. You can just send it, and they'll read it on their own. The Internet has been really good for hermits.
In our quest to tweet, like, and trend, we have forgotten that brands can be built through advertising. Ads can generate big ideas that can never be trumped by tactics. That is the magic of an ad, and that is what is missing from many ads today.
During the Second War, the U.S.O. sent special issues of the principal American magazines to the Armed Forces, with the ads omitted. The men insisted on having the ads back again. Naturally. The ads are by far the best part of any magazine or newspaper. More pains and thought, more wit and art go into the making of an ad than into any prose feature of press or magazine. Ads are news. What is wrong with them is that they are always good news.
Most ads are about the product or the company that makes it...the best ads are about the customer and how the product will change his life.
Everyone is using the Internet for almost everything - trailers, ads, movies, and short films. This is the only thing that will reach everybody in the world.
'Ms.' always flouted the rules of the ad world that say, especially for products directed at women, that the ad must be connected to the editorial. You don't have food ads unless you have recipes. You don't get clothing ads unless you have lavish fashion coverage. We never did that; every other women's magazine does.
When I write, I try to turn my Internet off so I can't procrastinate through the Internet, but then I just get deeply involved in whatever I have just on my computer.
The internet has no government, no constitution, no laws, no rights, no police, no courts. Don't talk about fairness or innocence, and don't talk about what should be done. Instead, talk about what is being done and what will be done by the amorphous unreachable undefinable blob called the internet user base.
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